Airbnb Occupancy Rates in
New South Wales, Australia
(2025)
Airbnbs in New South Wales, Australia earn an average of A$71,558 per year, with a typical occupancy rate of 52% and daily rates averaging A$378. There were 42,904 listings published on Airbnb in September 2025.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in New South Wales, Australia.
New South Wales Airbnb Market Heatmap (September 2025)
New South Wales Market Performance
Period: September 2024 - August 2025
Get Live New South Wales Market Intelligence
Discover detailed New South Wales Airbnb Analytics and explore real-time market data to make accurate investment decisions.
Explore Real-time Analytics
How Often Will Your Airbnb Be Booked in New South Wales?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in New South Wales is 52%, meaning properties are booked for about 191 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in New South Wales
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Low-performing
(Bottom 25%)
|
|---|---|---|---|
| 90% | 71% | 42% | 13% |
|
*High desirability & optimized availability
|
*Good market fit & guest satisfaction
|
*Standard market performance
|
*Higher vacancy, optimization needed
|
Seasonal Occupancy Patterns in New South Wales
August, July
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
February, May
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
June, March
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in New South Wales?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in New South Wales is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in New South Wales
Best-in-class Airbnb properties (top 10%) in New South Wales achieve around A$106,166 annually, while strong performers (top 25%) earn at least A$63,279. Typical properties generate about A$32,664 per year, and entry-level listings (bottom 25%) see earnings near A$9,372, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!
How Competitive is the Airbnb Market in New South Wales?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The New South Wales Airbnb market currently features 42,904 active listings with an average occupancy rate of 52%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.
Airbnb Listings: Change Over Time
Strategic Entry into New South Wales Airbnb Market
Competitive Positioning
- Focus on mid-market with competitive pricing
- Emphasize unique features and exceptional service
- Position as luxury accommodation option
Market Opportunities
- Strong demand supports premium pricing strategies
- Stable market provides predictable investment returns
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in New South Wales?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in New South Wales is A$378 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in New South Wales
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Budget
(Bottom 25%)
|
|---|---|---|---|
| A$684 per night | A$417 per night | A$255 per night | A$105 per night |
|
*Top locations, big properties, premium amenities
|
*Good property management, highly rated
|
*Standard market performance
|
*Basic properties, less desirable locations
|
Is It Profitable to Start an Airbnb in New South Wales?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the New South Wales market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in New South Wales?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in New South Wales.
Current Regulatory Status
90% of properties are licensed, demonstrating very strict regulatory compliance.
Key Regulatory Requirements
Stringent licensing requirements, frequent inspections, and comprehensive safety standards.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Maximum compliance ensures premium market positioning and long-term stability.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
What Can You Learn from Top-Performing Airbnbs in New South Wales?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in New South Wales and what makes them successful.
Which Areas in New South Wales Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within New South Wales perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
View All 4 submarkets
Get complete profitability analysis and investment ROI for every neighborhood.
Start Free Analysis