Airbnb Occupancy Rates by City in Uruguay
(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Uruguay has 20,472 active Airbnb listings across 19 regions. We analyze 22 key markets to help you identify the most profitable cities for your Airbnb investment. Compare occupancy rates, daily rates, and annual revenue data to find the best locations.

The largest Airbnb markets in Uruguay are Punta Del Este, Punta Del Diablo, Pinares Las Delicias, Punta Ballena, La Paloma.

Airbnb Markets in Uruguay (June 2026)

19 regions

Uruguay Airbnb Market Guide

Choosing the right market is the most important decision for your Airbnb investment success. Our comprehensive analysis of Uruguay helps you identify the most profitable cities and regions based on real market data.

We track 19 different markets across Uruguay, each with its own unique supply-demand dynamics, pricing patterns, and profitability.

What Are the Best Cities for Airbnb in Uruguay?

Based on our analysis of performance data, here are the top-performing markets in Uruguay:

  • Punta Del Este: 4,471 active listings | Occupancy: 52% | Daily Rate: $196 | Annual Revenue: $37,206
  • Punta Del Diablo: 1,186 active listings | Occupancy: 42% | Daily Rate: $95 | Annual Revenue: $14,704
  • Pinares Las Delicias: 958 active listings | Occupancy: 51% | Daily Rate: $218 | Annual Revenue: $40,694
  • Punta Ballena: 754 active listings | Occupancy: 43% | Daily Rate: $209 | Annual Revenue: $33,156
  • La Paloma: 729 active listings | Occupancy: 48% | Daily Rate: $106 | Annual Revenue: $18,462

Ready to dive deeper into the data? Sign up for free to access detailed analytics, seasonal trends, and investment ROI calculators for every market in Uruguay.

Airbnb Market Performance in Uruguay

Daily Rate$144Average nightly price across Uruguay
Occupancy Rate48% Strong demand
Annual Revenue per Listing$12,278Average yearly earnings per property
Active Listings20,472Total properties in Uruguay

Largest Airbnb Markets by Listing Volume

Cities with the highest concentration of active Airbnb listings, indicating mature markets with strong supply and established hosting infrastructure

Punta Del Este, Maldonado

4,471 active listings
Occupancy 52%
Daily Rate $196
Revenue $37,206

Punta Del Diablo, Rocha

1,186 active listings
Occupancy 42%
Daily Rate $95
Revenue $14,704

Pinares Las Delicias, Maldonado

958 active listings
Occupancy 51%
Daily Rate $218
Revenue $40,694

Punta Ballena, Maldonado

754 active listings
Occupancy 43%
Daily Rate $209
Revenue $33,156

La Paloma, Rocha

729 active listings
Occupancy 48%
Daily Rate $106
Revenue $18,462

Piriápolis, Maldonado

713 active listings
Occupancy 46%
Daily Rate $110
Revenue $18,356

Pocitos, Municipio Ch

536 active listings
Occupancy 71%
Daily Rate $64
Revenue $16,492

Colonia Del Sacramento, Colonia

427 active listings
Occupancy 40%
Daily Rate $93
Revenue $13,445

Buenos Aires, San Carlos

362 active listings
Occupancy 44%
Daily Rate $210
Revenue $33,570

José Ignacio, Aiguá

359 active listings
Occupancy 43%
Daily Rate $469
Revenue $72,928

Punta Carretas, Municipio Ch

340 active listings
Occupancy 69%
Daily Rate $69
Revenue $17,392

La Barra, San Carlos

334 active listings
Occupancy 51%
Daily Rate $458
Revenue $85,102

La Pedrera, La Paloma

290 active listings
Occupancy 46%
Daily Rate $152
Revenue $25,265

Punta Colorada, Piriápolis

262 active listings
Occupancy 42%
Daily Rate $140
Revenue $21,282

Punta Negra, Piriápolis

241 active listings
Occupancy 40%
Daily Rate $99
Revenue $14,544

Villa Serrana, Lavalleja

233 active listings
Occupancy 39%
Daily Rate $105
Revenue $14,986

San Rafael El Placer, Punta Del Este

231 active listings
Occupancy 50%
Daily Rate $486
Revenue $88,139

Punta Rubia, La Paloma

221 active listings
Occupancy 43%
Daily Rate $100
Revenue $15,838

Ciudad De La Costa, Canelones

217 active listings
Occupancy 57%
Daily Rate $90
Revenue $18,602

El Tesoro, San Carlos

215 active listings
Occupancy 44%
Daily Rate $217
Revenue $34,956

Highest Revenue per Property Markets

Cities where individual Airbnb properties generate the most annual revenue, representing the best return on investment opportunities

La Barra, San Carlos

334 active listings
Occupancy 51%
Daily Rate $458
Revenue $85,102

José Ignacio, Aiguá

359 active listings
Occupancy 43%
Daily Rate $469
Revenue $72,928

San Rafael El Placer, Punta Del Este

231 active listings
Occupancy 50%
Daily Rate $486
Revenue $88,139

Punta Ballena, Maldonado

754 active listings
Occupancy 43%
Daily Rate $209
Revenue $33,156

Punta Del Este, Maldonado

4,471 active listings
Occupancy 52%
Daily Rate $196
Revenue $37,206

Pinares Las Delicias, Maldonado

958 active listings
Occupancy 51%
Daily Rate $218
Revenue $40,694

El Tesoro, San Carlos

215 active listings
Occupancy 44%
Daily Rate $217
Revenue $34,956

Punta Carretas, Municipio Ch

340 active listings
Occupancy 69%
Daily Rate $69
Revenue $17,392

Villa Serrana, Lavalleja

233 active listings
Occupancy 39%
Daily Rate $105
Revenue $14,986

Pocitos, Municipio Ch

536 active listings
Occupancy 71%
Daily Rate $64
Revenue $16,492

Buenos Aires, San Carlos

362 active listings
Occupancy 44%
Daily Rate $210
Revenue $33,570

Punta Colorada, Piriápolis

262 active listings
Occupancy 42%
Daily Rate $140
Revenue $21,282

Colonia Del Sacramento, Colonia

427 active listings
Occupancy 40%
Daily Rate $93
Revenue $13,445

Ciudad Vieja, Municipio B

213 active listings
Occupancy 64%
Daily Rate $59
Revenue $13,855

La Pedrera, La Paloma

290 active listings
Occupancy 46%
Daily Rate $152
Revenue $25,265

Cordon, Municipio B

192 active listings
Occupancy 66%
Daily Rate $55
Revenue $13,236

Ciudad De La Costa, Canelones

217 active listings
Occupancy 57%
Daily Rate $90
Revenue $18,602

La Paloma, Rocha

729 active listings
Occupancy 48%
Daily Rate $106
Revenue $18,462

Punta Del Diablo, Rocha

1,186 active listings
Occupancy 42%
Daily Rate $95
Revenue $14,704

Piriápolis, Maldonado

713 active listings
Occupancy 46%
Daily Rate $110
Revenue $18,356

Highest Booking Rate Markets

Cities with the strongest demand-to-supply ratios, where properties are booked most frequently throughout the year

Pocitos, Municipio Ch

536 active listings
Occupancy 71%
Daily Rate $64
Revenue $16,492

Punta Carretas, Municipio Ch

340 active listings
Occupancy 69%
Daily Rate $69
Revenue $17,392

Cordon, Municipio B

192 active listings
Occupancy 66%
Daily Rate $55
Revenue $13,236

Ciudad Vieja, Municipio B

213 active listings
Occupancy 64%
Daily Rate $59
Revenue $13,855

Ciudad De La Costa, Canelones

217 active listings
Occupancy 57%
Daily Rate $90
Revenue $18,602

Punta Del Este, Maldonado

4,471 active listings
Occupancy 52%
Daily Rate $196
Revenue $37,206

Pinares Las Delicias, Maldonado

958 active listings
Occupancy 51%
Daily Rate $218
Revenue $40,694

La Barra, San Carlos

334 active listings
Occupancy 51%
Daily Rate $458
Revenue $85,102

San Rafael El Placer, Punta Del Este

231 active listings
Occupancy 50%
Daily Rate $486
Revenue $88,139

La Paloma, Rocha

729 active listings
Occupancy 48%
Daily Rate $106
Revenue $18,462

Piriápolis, Maldonado

713 active listings
Occupancy 46%
Daily Rate $110
Revenue $18,356

La Pedrera, La Paloma

290 active listings
Occupancy 46%
Daily Rate $152
Revenue $25,265

El Tesoro, San Carlos

215 active listings
Occupancy 44%
Daily Rate $217
Revenue $34,956

Buenos Aires, San Carlos

362 active listings
Occupancy 44%
Daily Rate $210
Revenue $33,570

Punta Ballena, Maldonado

754 active listings
Occupancy 43%
Daily Rate $209
Revenue $33,156

Punta Rubia, La Paloma

221 active listings
Occupancy 43%
Daily Rate $100
Revenue $15,838

José Ignacio, Aiguá

359 active listings
Occupancy 43%
Daily Rate $469
Revenue $72,928

Punta Del Diablo, Rocha

1,186 active listings
Occupancy 42%
Daily Rate $95
Revenue $14,704

Punta Colorada, Piriápolis

262 active listings
Occupancy 42%
Daily Rate $140
Revenue $21,282

Punta Negra, Piriápolis

241 active listings
Occupancy 40%
Daily Rate $99
Revenue $14,544

Luxury & Premium Rate Markets

High-end destinations where Airbnb properties command the highest nightly rates, typically in tourist hotspots and luxury locations

San Rafael El Placer, Punta Del Este

231 active listings
Occupancy 50%
Daily Rate $486
Revenue $88,139

José Ignacio, Aiguá

359 active listings
Occupancy 43%
Daily Rate $469
Revenue $72,928

La Barra, San Carlos

334 active listings
Occupancy 51%
Daily Rate $458
Revenue $85,102

Pinares Las Delicias, Maldonado

958 active listings
Occupancy 51%
Daily Rate $218
Revenue $40,694

El Tesoro, San Carlos

215 active listings
Occupancy 44%
Daily Rate $217
Revenue $34,956

Buenos Aires, San Carlos

362 active listings
Occupancy 44%
Daily Rate $210
Revenue $33,570

Punta Ballena, Maldonado

754 active listings
Occupancy 43%
Daily Rate $209
Revenue $33,156

Punta Del Este, Maldonado

4,471 active listings
Occupancy 52%
Daily Rate $196
Revenue $37,206

La Pedrera, La Paloma

290 active listings
Occupancy 46%
Daily Rate $152
Revenue $25,265

Punta Colorada, Piriápolis

262 active listings
Occupancy 42%
Daily Rate $140
Revenue $21,282

Piriápolis, Maldonado

713 active listings
Occupancy 46%
Daily Rate $110
Revenue $18,356

La Paloma, Rocha

729 active listings
Occupancy 48%
Daily Rate $106
Revenue $18,462

Villa Serrana, Lavalleja

233 active listings
Occupancy 39%
Daily Rate $105
Revenue $14,986

Punta Rubia, La Paloma

221 active listings
Occupancy 43%
Daily Rate $100
Revenue $15,838

Punta Negra, Piriápolis

241 active listings
Occupancy 40%
Daily Rate $99
Revenue $14,544

Punta Del Diablo, Rocha

1,186 active listings
Occupancy 42%
Daily Rate $95
Revenue $14,704

Colonia Del Sacramento, Colonia

427 active listings
Occupancy 40%
Daily Rate $93
Revenue $13,445

Ciudad De La Costa, Canelones

217 active listings
Occupancy 57%
Daily Rate $90
Revenue $18,602

Punta Carretas, Municipio Ch

340 active listings
Occupancy 69%
Daily Rate $69
Revenue $17,392

Pocitos, Municipio Ch

536 active listings
Occupancy 71%
Daily Rate $64
Revenue $16,492

Explore Detailed Market Data for Uruguay

Get full access to market analytics, revenue trends, and property performance data for all cities in Uruguay.

Start Free Analysis
Market Intelligence Dashboard