Airbnb Occupancy Rates in Den Haag, Zuid Holland(May 2026)

Source: GuestFavoritesLast updated: 2026-05-23

Airbnbs in Den Haag, Zuid Holland earn an average of €32,278 per year, with a typical occupancy rate of 54% and daily rates averaging €164. There were 721 listings published on Airbnb in May 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Den Haag, Netherlands.

Den Haag Airbnb Market Map (May 2026)

721 listings

Den Haag Market Performance

Access Complete Data →
Average Daily Rate (ADR)€164Average daily income from a booked room in Den Haag.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenue€32,278The usual yearly earnings for an Airbnb in Den Haag.
Active Listings721The total count of active short-term rental listings.

Period: November 2025 - April 2026

Get Live Den Haag Market Intelligence

Discover detailed Den Haag Airbnb Analytics and explore real-time market data to make accurate investment decisions.

Explore Real-time Analytics
Airbnb market analytics dashboard for Den Haag, Zuid Holland

How Often Will Your Airbnb Be Booked in Den Haag?

View Demand Patterns →

Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Den Haag is 54%, meaning properties are booked for about 197 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Den Haag

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
93%73%39%8%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Den Haag

Peak Months

March, May

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

October, September

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Den Haag?

Calculate Earnings →

One of the most common questions for potential Airbnb hosts in Den Haag is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Den Haag

Best-in-class Airbnb properties (top 10%) in Den Haag achieve around €39,540 annually, while strong performers (top 25%) earn at least €25,208. Typical properties generate about €11,576 per year, and entry-level listings (bottom 25%) see earnings near €1,798, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

How Competitive is the Airbnb Market in Den Haag?

Analyze Competition →

Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Den Haag Airbnb market currently features 721 active listings with an average occupancy rate of 54%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

November 2025540 Airbnbs
↑ 34%vs
April 2026721 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 34% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Den Haag.

Strategic Entry into Den Haag Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Den Haag?

Smart Pricing Tools →

Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Den Haag is €164 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Den Haag

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€260per night€184per night€113per night€29per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Den Haag?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Den Haag market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€39,540
Strong Performers (25%)€25,208
Market Average€32,278
Entry Level (25%)€1,798
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €164 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Den Haag offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and €164 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Den Haag?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Den Haag.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Den Haag Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Den Haag perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings211
Daily Rate€169
Occupancy55%
Revenue€34,217

Wijk 28 Centrum

Active Listings59
Daily Rate€147
Occupancy55%
Revenue€30,144

Wijk 09 Geuzen En Statenkwartier

Active Listings33
Daily Rate€211
Occupancy50%
Revenue€39,053

Wijk 02 Belgisch Park

Active Listings38
Daily Rate€146
Occupancy52%
Revenue€28,145

Wijk 20 Valkenboskwartier

Active Listings36
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 27 Stationsbuurt

Active Listings30
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 21 Regentessekwartier

Active Listings33
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 11 Duinoord

Active Listings17
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 22 Zeeheldenkwartier

Active Listings29
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 15 Kijkduin En Ockenburgh

Active Listings23
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 23 Willemspark

Active Listings21
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 05 Archipelbuurt

Active Listings14
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 13 Vogelwijk

Active Listings25
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 19 Vruchtenbuurt

Active Listings15
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 24 Haagse Bos

Active Listings18
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 12 Bomen En Bloemenbuurt

Active Listings17
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 26 Bezuidenhout

Active Listings19
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 03 Westbroekpark En Duttendel

Active Listings6
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 44 Leidschenveen

Active Listings3
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 04 Benoordenhout

Active Listings16
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 16 Kraayenstein En Vroondaal

Active Listings2
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 06 Van Stolkpark En Scheveningse Bosjes

Active Listings3
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 38 Laakkwartier En Spoorwijk

Active Listings10
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 08 Duindorp

Active Listings6
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 18 Waldeck

Active Listings6
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 29 Schildersbuurt

Active Listings8
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 14 Bohemen En Meer En Bos

Active Listings4
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 31 Rustenburg En Oostbroek

Active Listings7
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 17 Loosduinen

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 10 Zorgvliet

Active Listings2
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 37 Groente En Fruitmarkt

Active Listings3
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 34 Morgenstond

Active Listings2
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 41 Hoornwijk

Active Listings2
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 25 Mariahoeve En Marlot

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 40 Wateringse Veld

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 39 Binckhorst

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 36 Moerwijk

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

Wijk 42 Ypenburg

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

View All 38 submarkets

Get complete profitability analysis and investment ROI for every neighborhood.

Start Free Analysis

Explore Other Markets in Netherlands

Airbnb Occupancy Rates in Callantsoog, Noord Holland

Schagen, Netherlands

842 Active Listings

Airbnb Occupancy Rates in Wijk 07 Duinzoom, Noord Holland

Den Helder, Netherlands

443 Active Listings

Airbnb Occupancy Rates in Zandvoort Zuid, Nederland

Zandvoort, Netherlands

441 Active Listings

Airbnb Occupancy Rates in Wijk 03 Kamperland, Zeeland

Noord Beveland, Netherlands

382 Active Listings

Airbnb Occupancy Rates in Wijk 00, Fryslan

Ameland, Netherlands

344 Active Listings

Airbnb Occupancy Rates in Ouddorp, Nederland

Goeree Overflakkee, Netherlands

316 Active Listings

Airbnb Occupancy Rates in Wijk 55 Voorthuizen, Nederland

Barneveld, Netherlands

315 Active Listings

Airbnb Occupancy Rates in Wijk 04 Egmond Aan Zee, Noord Holland

Bergen (Nh.), Netherlands

295 Active Listings

Airbnb Occupancy Rates in Wijk 00 Nunspeet, Nederland

Nunspeet, Netherlands

279 Active Listings

Airbnb Occupancy Rates in Wijk 10 Breskens, Zeeland

Sluis, Netherlands

269 Active Listings