Airbnb Occupancy Rates in La Plata, Buenos Aires (January 2026)

Source: GuestFavorites Last updated: 2026-01-02

Airbnbs in La Plata, Buenos Aires earn an average of $7,520 per year, with a typical occupancy rate of 55% and daily rates averaging $37. There were 754 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in La Plata, Argentina.

La Plata Airbnb Market Map (January 2026)

754 listings

La Plata Market Performance

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Average Daily Rate (ADR) $37 Average daily income from a booked room in La Plata.
Occupancy Rate 55% Indicates strong demand and frequent bookings.
Median Annual Revenue $7,520 The usual yearly earnings for an Airbnb in La Plata.
Active Listings 754 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in La Plata?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in La Plata is 55%, meaning properties are booked for about 202 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in La Plata

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
93% 70% 28% 2%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in La Plata

Peak Months

December, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

May, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in La Plata?

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One of the most common questions for potential Airbnb hosts in La Plata is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in La Plata

Best-in-class Airbnb properties (top 10%) in La Plata achieve around $10,163 annually, while strong performers (top 25%) earn at least $6,874. Typical properties generate about $2,424 per year, and entry-level listings (bottom 25%) see earnings near $208, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in La Plata?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The La Plata Airbnb market currently features 754 active listings with an average occupancy rate of 55%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

January 2025 551 Airbnbs
↑ 37% vs
December 2025 754 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 37% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in La Plata.

Strategic Entry into La Plata Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Focus on value-for-money positioning
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in La Plata?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in La Plata is $37 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in La Plata

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
$55 per night $40 per night $26 per night $4 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in La Plata?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the La Plata market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) $10,163
Strong Performers (25%) $6,874
Market Average $7,520
Entry Level (25%) $208
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $37 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: La Plata offers strong profitability potential with value-based market positioning. The combination of 55% occupancy and $37 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in La Plata?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in La Plata.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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