Airbnb Occupancy Rates in La Serena, Región De Coquimbo(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in La Serena, Región De Coquimbo earn an average of $7,229 per year, with a typical occupancy rate of 29% and daily rates averaging $68. There were 3,202 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in La Serena, Chile.

La Serena Airbnb Market Map (September 2026)

3,202 listings

La Serena Market Performance

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Average Daily Rate (ADR)$68Average daily income from a booked room in La Serena.
Occupancy Rate29% Shows moderate demand and chances for more bookings.
Median Annual Revenue$7,229The usual yearly earnings for an Airbnb in La Serena.
Active Listings3,202The total count of active short-term rental listings.

Period: March 2026 - August 2026

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How Often Will Your Airbnb Be Booked in La Serena?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in La Serena is 29%, meaning properties are booked for about 106 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in La Serena

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
43%15%0%0%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in La Serena

Peak Months

February, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

October, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in La Serena?

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One of the most common questions for potential Airbnb hosts in La Serena is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in La Serena

Best-in-class Airbnb properties (top 10%) in La Serena achieve around $7,848 annually, while strong performers (top 25%) earn at least $3,048. Typical properties generate about $0 per year, and entry-level listings (bottom 25%) see earnings near $0, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in La Serena?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in La Serena is $68 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in La Serena

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$75per night$49per night$0per night$0per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in La Serena?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the La Serena market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$7,848
Strong Performers (25%)$3,048
Market Average$7,229
Entry Level (25%)$0
Profitability Factors
High Occupancy: 29% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $68 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: La Serena offers developing profitability potential with value-based market positioning. The combination of 29% occupancy and $68 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in La Serena?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in La Serena.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.