Airbnb Occupancy Rates in Norrköping, Östergötlands(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Norrköping, Östergötlands earn an average of kr286,279 per year, with a typical occupancy rate of 56% and daily rates averaging kr1,410. There were 303 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Norrköping, Sweden.

Norrköping Airbnb Market Map (September 2026)

303 listings

Norrköping Market Performance

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Average Daily Rate (ADR)kr1,410Average daily income from a booked room in Norrköping.
Occupancy Rate56% Indicates strong demand and frequent bookings.
Median Annual Revenuekr286,279The usual yearly earnings for an Airbnb in Norrköping.
Active Listings303The total count of active short-term rental listings.

Period: March 2026 - August 2026

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Airbnb market analytics dashboard for Norrköping, Östergötlands

How Often Will Your Airbnb Be Booked in Norrköping?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Norrköping is 56%, meaning properties are booked for about 203 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Norrköping

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
92%72%42%19%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Norrköping

Peak Months

August, March

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

February, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Norrköping?

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One of the most common questions for potential Airbnb hosts in Norrköping is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Norrköping

Best-in-class Airbnb properties (top 10%) in Norrköping achieve around kr415,834 annually, while strong performers (top 25%) earn at least kr256,718. Typical properties generate about kr134,558 per year, and entry-level listings (bottom 25%) see earnings near kr51,170, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Norrköping?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Norrköping is kr1,410 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Norrköping

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
kr2,288per nightkr1,570per nightkr922per nightkr377per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Norrköping?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Norrköping market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)kr415,834
Strong Performers (25%)kr256,718
Market Averagekr286,279
Entry Level (25%)kr51,170
Profitability Factors
High Occupancy: 56% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: kr1,410 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Norrköping offers strong profitability potential with premium pricing opportunities. The combination of 56% occupancy and kr1,410 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Norrköping?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Norrköping.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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