Airbnb Occupancy Rates in Norrköping, Östergötlands(October 2026)

Source: GuestFavoritesLast updated: 2026-10-16

Airbnbs in Norrköping, Östergötlands earn an average of kr274,226 per year, with a typical occupancy rate of 54% and daily rates averaging kr1,383. There were 256 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Norrköping, Sweden.

Norrköping Airbnb Market Map (October 2026)

256 listings

Norrköping Market Performance

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Average Daily Rate (ADR)kr1,383Average daily income from a booked room in Norrköping.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenuekr274,226The usual yearly earnings for an Airbnb in Norrköping.
Active Listings256The total count of active short-term rental listings.

Sweden average: 55% occupancy, kr1,540 per night.

Airbnb occupancy rates by city in Sweden

Period: March 2026 - September 2026

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Airbnb market analytics dashboard for Norrköping, Östergötlands

How Often Will Your Airbnb Be Booked in Norrköping?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Norrköping is 54%, meaning properties are booked for about 198 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Norrköping

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
90%70%40%16%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Norrköping

Peak Months

August, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Norrköping?

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One of the most common questions for potential Airbnb hosts in Norrköping is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Norrköping

Best-in-class Airbnb properties (top 10%) in Norrköping achieve around kr395,366 annually, while strong performers (top 25%) earn at least kr240,694. Typical properties generate about kr124,536 per year, and entry-level listings (bottom 25%) see earnings near kr44,002, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Norrköping?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Norrköping is kr1,383 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Norrköping

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
kr2,231per nightkr1,533per nightkr906per nightkr323per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Norrköping?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Norrköping market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)kr395,366
Strong Performers (25%)kr240,694
Market Averagekr274,226
Entry Level (25%)kr44,002
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: kr1,383 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Norrköping offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and kr1,383 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Norrköping?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Norrköping.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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