Airbnb Occupancy Rates in North Devon, Devon (October 2025)

Source: GuestFavorites Last updated: 2025-10-21

Airbnbs in North Devon, Devon earn an average of £41,778 per year, with a typical occupancy rate of 55% and daily rates averaging £220. There were 2,986 listings published on Airbnb in October 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in North Devon, England.

North Devon Airbnb Market Heatmap (October 2025)

2,986 listings

North Devon Market Performance

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Average Daily Rate (ADR) £220 Average daily income from a booked room in North Devon.
Occupancy Rate 55% Indicates strong demand and frequent bookings.
Median Annual Revenue £41,778 The usual yearly earnings for an Airbnb in North Devon.
Active Listings 2,986 The total count of active short-term rental listings.

Period: October 2024 - September 2025

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How Often Will Your Airbnb Be Booked in North Devon?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in North Devon is 55%, meaning properties are booked for about 202 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in North Devon

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
90% 66% 37% 11%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in North Devon

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in North Devon?

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One of the most common questions for potential Airbnb hosts in North Devon is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in North Devon

Best-in-class Airbnb properties (top 10%) in North Devon achieve around £58,694 annually, while strong performers (top 25%) earn at least £30,877. Typical properties generate about £14,179 per year, and entry-level listings (bottom 25%) see earnings near £3,446, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in North Devon?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The North Devon Airbnb market currently features 2,986 active listings with an average occupancy rate of 55%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

October 2024 2,644 Airbnbs
↑ 13% vs
September 2025 2,986 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 13% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in North Devon.

Strategic Entry into North Devon Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in North Devon?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in North Devon is £220 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in North Devon

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
£351 per night £200 per night £112 per night £39 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in North Devon?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the North Devon market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) £58,694
Strong Performers (25%) £30,877
Market Average £41,778
Entry Level (25%) £3,446
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £220 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: North Devon offers strong profitability potential with premium pricing opportunities. The combination of 55% occupancy and £220 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in North Devon?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in North Devon.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in North Devon Are Most Profitable for Airbnb?

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Not all areas within North Devon perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 515
Daily Rate £261
Occupancy 56%
Revenue £53,676
Active Listings 342
Daily Rate £269
Occupancy 55%
Revenue £54,539
Active Listings 470
Daily Rate £195
Occupancy 51%
Revenue £37,055
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Daily Rate £186
Occupancy 55%
Revenue £37,976
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