Airbnb Occupancy Rates in South Gloucestershire, Gloucestershire (October 2025)

Source: GuestFavorites Last updated: 2025-10-21

Airbnbs in South Gloucestershire, Gloucestershire earn an average of £33,862 per year, with a typical occupancy rate of 56% and daily rates averaging £169. There were 588 listings published on Airbnb in October 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in South Gloucestershire, England.

South Gloucestershire Airbnb Market Heatmap (October 2025)

588 listings

South Gloucestershire Market Performance

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Average Daily Rate (ADR) £169 Average daily income from a booked room in South Gloucestershire.
Occupancy Rate 56% Indicates strong demand and frequent bookings.
Median Annual Revenue £33,862 The usual yearly earnings for an Airbnb in South Gloucestershire.
Active Listings 588 The total count of active short-term rental listings.

Period: October 2024 - September 2025

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How Often Will Your Airbnb Be Booked in South Gloucestershire?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in South Gloucestershire is 56%, meaning properties are booked for about 204 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in South Gloucestershire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
95% 74% 48% 16%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in South Gloucestershire

Peak Months

July, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

November, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in South Gloucestershire?

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One of the most common questions for potential Airbnb hosts in South Gloucestershire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in South Gloucestershire

Best-in-class Airbnb properties (top 10%) in South Gloucestershire achieve around £42,959 annually, while strong performers (top 25%) earn at least £25,174. Typical properties generate about £13,144 per year, and entry-level listings (bottom 25%) see earnings near £3,417, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in South Gloucestershire?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The South Gloucestershire Airbnb market currently features 588 active listings with an average occupancy rate of 56%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

October 2024 480 Airbnbs
↑ 23% vs
September 2025 588 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 23% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in South Gloucestershire.

Strategic Entry into South Gloucestershire Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in South Gloucestershire?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in South Gloucestershire is £169 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in South Gloucestershire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
£250 per night £153 per night £96 per night £53 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in South Gloucestershire?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the South Gloucestershire market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) £42,959
Strong Performers (25%) £25,174
Market Average £33,862
Entry Level (25%) £3,417
Profitability Factors
High Occupancy: 56% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £169 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: South Gloucestershire offers strong profitability potential with premium pricing opportunities. The combination of 56% occupancy and £169 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in South Gloucestershire?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in South Gloucestershire.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in South Gloucestershire Are Most Profitable for Airbnb?

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Not all areas within South Gloucestershire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 34
Daily Rate £302
Occupancy 49%
Revenue £54,746
Active Listings 12
Daily Rate £872
Occupancy 47%
Revenue £152,496
Active Listings 21
Daily Rate £209
Occupancy 63%
Revenue £48,399
Active Listings 21
Daily Rate £217
Occupancy 56%
Revenue £44,666
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