Best Airbnb Markets in
Vaucluse, Provence Alpes Côte D'azur
Maximizing your returns in Vaucluse, Provence Alpes Côte D'azur depends on choosing the right location with proven demand. We have carefully reviewed the top 10 markets to help you spot emerging trends and high-performing zones for your Airbnb portfolio.
While this data gives you a solid market-wide perspective, successful investing requires property-specific due diligence. For the most accurate filters, occupancy heatmaps, and revenue breakdowns, use GuestFavorites.
Vaucluse Airbnb Market Map (February 2026)
Avignon, the “City of the Popes,” is a city of art and history globally renowned for its majestic Palace and its international theater festival. Within its medieval walls and cobbled streets, the city attracts travelers from across the world seeking culture and authentic Provençal charm. The rental market is robust here, with exceptional demand during the month of July. Visitors seek the character of apartments with exposed stone in the city center or views over the Rhône, taking advantage of an average daily rate of €98 in this vibrant, historic city.
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Gordes, ranked among the most beautiful villages in the world, majestically overlooks the Luberon Valley from atop its steep rock. It is a prestigious destination of absolute elegance attracting a refined international clientele fascinated by its dry-stone houses and the Sénanque Abbey. The rental market is extraordinary here, featuring a record average daily rate of €415. Visitors seek the exclusivity of luxury properties with pools and the character of historic residences in the heart of the village, generating a remarkable annual revenue of €91,640. Its global aura and enchanting setting ensure exceptional profitability.
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L'Isle-sur-la-Sorgue, nicknamed the ‘Venice of Provence’, enchants with its crystalline canals, waterwheels, and status as Europe’s antiques capital. It is a vibrant and poetic town attracting international tourism fascinated by antiques, colorful markets, and the Provençal lifestyle. The Airbnb market here is high-performing, featuring an occupancy rate of 56%. Visitors seek the character of waterfront apartments and the charm of renovated townhouses, generating a remarkable annual revenue of €32,996. Its cultural vitality and unique beauty ensure steady year-round demand.
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Cavaillon, the natural gateway to the Luberon Regional Natural Park, offers a dynamic urban hub driven by its rich historical heritage and gastronomic fame. Between its Saint-Jacques hill and its Provençal town center, the city attracts a clientele seeking a central location to explore the Alpilles and Luberon. The Airbnb market here is efficient, featuring an occupancy rate of 56%. Visitors appreciate the functionality of renovated apartments and the charm of houses near the via ferrata trails, generating an average annual revenue of €37,786. Its economic energy and status as a crossroads ensure stable profitability.
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Pernes-les-Fontaines, a character-filled town famous for its forty historic fountains, offers a living environment of rare elegance at the foot of Mount Ventoux. It is a destination that appeals through its preserved medieval heritage and peaceful atmosphere, attracting loyal tourists seeking Provençal authenticity. The Airbnb market here is high-performing, featuring an occupancy rate of 57%. Visitors appreciate the charm of stone houses and the quality of residences with views over the Comtadine countryside, generating an average annual revenue of €41,061. Its gentle lifestyle and reputation as a city of art ensure steady rental demand.
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Carpentras, the capital of Comtat Venaissin at the foot of the ‘Giant of Provence’, is a city of art and history famous for its unique Jewish heritage and its celebrated truffle market. It is a major cultural and economic hub attracting discovery tourism and a significant cycling clientele targeting Mount Ventoux. The Airbnb market here is solid, featuring an occupancy rate of 52%. Visitors seek the character of apartments in the historic center and the convenience of townhouses with terraces, generating an average annual revenue of €29,583. Its urban vitality and cultural influence ensure steady profitability.
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Apt, the world capital of candied fruit nestled in the heart of Luberon, offers an authentic and colorful living environment between its ochre cliffs and famous Provençal market. It is a character-filled city that appeals through its energy and historical heritage, attracting loyal tourists seeking rural charm and hiking. The Airbnb market here is dynamic, featuring an occupancy rate of 55%. Visitors appreciate the character of restored old rentals and the functionality of downtown apartments, generating an average annual revenue of €32,836. Its gentle lifestyle and central position ensure sustained rental demand.
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Saint-Saturnin-lès-Apt, a character-filled village set against the Vaucluse mountains facing Luberon, offers a holiday setting of rare beauty with its medieval castle and lavender fields. It is a destination prioritizing peace and authenticity, attracting travelers seeking rejuvenation and grand Provençal landscapes. The Airbnb market here is high-performing, featuring an occupancy rate of 58%. Visitors seek the charm of stone houses and the exclusivity of villas with pools overlooking the valley, generating a remarkable annual revenue of €46,487. Its tranquility and aura as a secret village make it a strategic choice.
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Vaison-la-Romaine, an exceptional city ranked among France’s most beautiful detours, offers a spectacular setting where ancient history meets the Middle Ages on the banks of the Ouvèze. It is a premier cultural destination attracting international tourism fascinated by its Roman ruins, high town, and renowned choral festivals. The Airbnb market here is solid, featuring an occupancy rate of 49%. Visitors seek the character of apartments in the historic center and the quality of Provençal farmhouses (‘mas’) nearby, generating an average annual revenue of €28,584. Its artistic vitality and world renown ensure stable profitability.
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Bédoin, a legendary village at the foot of Mount Ventoux’s southern slope, is a global paradise for cyclists and wild nature lovers. It is a vibrant destination that appeals through its sporting atmosphere, colorful markets, and landscapes of vineyards and forests, attracting an active international clientele year-round. The Airbnb market here is dynamic, featuring an occupancy rate of 54%. Visitors appreciate the charm of village houses and the functionality of accommodations with secure bike storage, generating a remarkable annual revenue of €27,622. Its legendary cycling aura ensures steady rental demand.
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