Belgium
Wallonie

Airbnb Occupancy Rates in Wallonie, Belgium(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Wallonie, Belgium earn an average of €32,451 per year, with a typical occupancy rate of 53% and daily rates averaging €169. There were 10,148 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Wallonie, Belgium.

Wallonie Airbnb Market Map (September 2026)

10,148 listings

Wallonie Market Performance

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Average Daily Rate (ADR)€169Average daily income from a booked room in Wallonie.
Occupancy Rate53% Indicates strong demand and frequent bookings.
Median Annual Revenue€32,451The usual yearly earnings for an Airbnb in Wallonie.
Active Listings10,148The total count of active short-term rental listings.

Period: November 2025 - August 2026

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How Often Will Your Airbnb Be Booked in Wallonie?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Wallonie is 53%, meaning properties are booked for about 192 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Wallonie

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
88%68%43%12%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Wallonie

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, November

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Wallonie?

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One of the most common questions for potential Airbnb hosts in Wallonie is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Wallonie

Best-in-class Airbnb properties (top 10%) in Wallonie achieve around €46,912 annually, while strong performers (top 25%) earn at least €27,931. Typical properties generate about €14,900 per year, and entry-level listings (bottom 25%) see earnings near €3,547, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Should You Charge for Your Airbnb in Wallonie?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Wallonie is €169 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Wallonie

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€302per night€174per night€102per night€40per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Wallonie?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Wallonie market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€46,912
Strong Performers (25%)€27,931
Market Average€32,451
Entry Level (25%)€3,547
Profitability Factors
High Occupancy: 53% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €169 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Wallonie offers strong profitability potential with premium pricing opportunities. The combination of 53% occupancy and €169 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Wallonie?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Wallonie.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Wallonie Are Most Profitable for Airbnb?

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Not all areas within Wallonie perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings576
Daily Rate€191
Occupancy47%
Revenue€33,446
Active Listings698
Daily Rate€100
Occupancy56%
Revenue€20,574
Active Listings251
Daily Rate€230
Occupancy47%
Revenue€40,317
Active Listings199
Daily Rate€221
Occupancy47%
Revenue€38,125
Active Listings209
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Stoumont

Active Listings96
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Active Listings191
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Manhay

Active Listings96
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Active Listings111
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Active Listings117
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Active Listings122
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Rendeux

Active Listings81
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Theux

Active Listings90
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Verviers

Active Listings98
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Gedinne

Active Listings66
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Profondeville

Active Listings76
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Florenville

Active Listings66
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Gouvy

Active Listings79
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Houyet

Active Listings64
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Couvin

Active Listings71
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Büllingen

Active Listings53
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Viroinval

Active Listings99
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Plombières

Active Listings63
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Esneux

Active Listings62
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Marche En Famenne

Active Listings64
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Comines Warneton

Active Listings68
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Beauraing

Active Listings56
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Ciney

Active Listings54
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Lierneux

Active Listings55
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Froidchapelle

Active Listings80
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Yvoir

Active Listings53
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Wavre

Active Listings55
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Bièvre

Active Listings54
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Chimay

Active Listings53
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Hotton

Active Listings62
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