Airbnb Market Data in Diocèse De Luçon, Pays De La Loire(July 2026)

Occupancy, Revenue & Best Areas

Les Sables-d'Olonne, home of the Vendée Globe sailing race and famous for its vast fine-sand beach and lively embankment, is a premier nautical and seaside destination. It is a dynamic city that brilliantly blends maritime tradition and modern resort life, attracting massive tourism year-round. The Airbnb market is high-performing here, boasting an occupancy rate of 49%. Visitors seek luxury apartments with balconies facing the sea or renovated fisherman’s houses, generating an annual revenue of €20,574. Its status as a sailing capital ensures steady demand for high-quality stays.

Saint-Jean-de-Monts is a premier family-friendly seaside resort, renowned for its vast, safe fine-sand beach and expansive pine forest. It is an invigorating destination offering a wealth of outdoor activities, attracting massive family tourism every summer. The Airbnb market is dynamic here, driven by strong demand for outdoor holidays. Visitors seek apartments near the ocean or homes with gardens, generating an average annual revenue of €17,057. Its friendly atmosphere and preserved natural spaces make it a reliable market on the Vendée coast.

Saint-Hilaire-de-Riez, set between fine-sand beaches and spectacular rocky cliffs, offers one of the most varied coastlines in Vendée. It is a family-oriented and natural destination that appeals through its diverse landscapes and preserved dune areas. The Airbnb market is dynamic here, featuring an occupancy rate of 49%. Visitors particularly value ocean-facing apartments or holiday homes in residential neighborhoods, generating an average annual revenue of €17,671. Its peace and natural spaces make it a favorite base for family relaxation.

La Tranche-sur-Mer, nicknamed ‘Little California’, is a family seaside resort renowned for its exceptional surfing conditions and miles of south-facing fine-sand beaches. A destination of character and water sports, it attracts athletes and families seeking sun and friendliness. The rental market is high-performing here, featuring an average daily rate of €130. Visitors seek the charm of white houses with blue shutters and apartments with ocean views, generating an average annual revenue of €24,139. Its privileged climate and dynamic atmosphere ensure solid profitability.

Talmont-Saint-Hilaire, set between its medieval castle and the famous Bourgenay marina, offers a privileged holiday setting between land and sea. It is a destination merging history, golf, and nautical activities on the Vendée coast. The Airbnb market is very active here, featuring an average daily rate of €116. Visitors seek luxury villas within the resort or charming homes near the wild coastline, generating an annual revenue of €21,205. Its reputation as a premium ‘nature and heritage’ destination ensures solid profitability and a loyal clientele.

Brétignolles-sur-Mer is a friendly and authentic seaside resort renowned for its wild beaches, spectacular rock formations, and preserved Vendée village atmosphere. It is a destination that appeals through its tranquility and raw nature, attracting vacationers seeking rest and simplicity. The Airbnb market is dynamic here, featuring an occupancy rate of 51%. Visitors appreciate the comfort of holiday homes near the sea and apartments in quiet neighborhoods, generating an average annual revenue of €23,642. Its friendliness and natural beauty make it a favorite base on the coast.

Saint-Gilles-Croix-de-Vie, a famous sardine fishing port and friendly seaside resort, offers an authentic holiday setting on the Vendée coast. It is a year-round vibrant destination that charms with its downtown harbor, lively markets, and fine-sand beaches. The Airbnb market is solid here, featuring an occupancy rate of 51%. Visitors appreciate the character of fisherman’s houses and the modernity of apartments near the harbor, generating an average annual revenue of €19,033. Its reputation as a gastronomic and maritime town ensures steady rental demand.

L'Île d'Yeu, a preserved jewel off the Vendée coast, offers a wild and enchanting island experience between rocky shores and white-sand beaches. It is a character-filled destination accessible only by boat, attracting loyal tourists seeking total disconnection. The rental market is high-performing here, featuring an average daily rate of €161. Visitors seek the charm of white houses with colorful shutters and the exclusivity of secluded oceanfront properties, generating an annual revenue of €36,092. Its unique ‘timeless’ atmosphere ensures strong demand in both winter and summer.

Jard-sur-Mer, an authentic seaside resort between forest and ocean on the Vendée coast, offers a natural and preserved holiday setting. It is a destination that appeals through its small marina and fine-sand beaches bordered by pines, attracting family tourism seeking rest and hiking. The Airbnb market here is dynamic, featuring an occupancy rate of 51%. Visitors seek the charm of holiday homes with gardens and the functionality of apartments near the coast, generating an average annual revenue of €23,269. Its tranquility and wild beauty make it a popular destination.

La Faute-sur-Mer, a fine-sand peninsula between the Lay estuary and the ocean, offers a wild and spectacular setting of raw beauty. It is an exceptional destination that appeals through its peace and the ‘Casse de la Belle Henriette’ natural reserve, attracting travelers seeking disconnection and marine panoramas. The Airbnb market here is dynamic, driven by strong seasonal demand. Visitors seek the independence of holiday homes with gardens and the modernity of apartments with views, generating an average annual revenue of €19,009. Its rarity and unique environment make it a premier rental destination.