Airbnb Occupancy Rates in The City Of Brighton And Hove, East Sussex(March 2026)

Source: GuestFavoritesLast updated: 2026-03-13

Airbnbs in The City Of Brighton And Hove, East Sussex earn an average of £33,695 per year, with a typical occupancy rate of 55% and daily rates averaging £169. There were 2,100 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in The City Of Brighton And Hove, England.

The City Of Brighton And Hove Airbnb Market Map (March 2026)

2,100 listings

The City Of Brighton And Hove Market Performance

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Average Daily Rate (ADR)£169Average daily income from a booked room in The City Of Brighton And Hove.
Occupancy Rate55% Indicates strong demand and frequent bookings.
Median Annual Revenue£33,695The usual yearly earnings for an Airbnb in The City Of Brighton And Hove.
Active Listings2,100The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in The City Of Brighton And Hove?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in The City Of Brighton And Hove is 55%, meaning properties are booked for about 199 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in The City Of Brighton And Hove

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
93%71%45%16%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in The City Of Brighton And Hove

Peak Months

October, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

November, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in The City Of Brighton And Hove?

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One of the most common questions for potential Airbnb hosts in The City Of Brighton And Hove is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in The City Of Brighton And Hove

Best-in-class Airbnb properties (top 10%) in The City Of Brighton And Hove achieve around £43,525 annually, while strong performers (top 25%) earn at least £27,972. Typical properties generate about £15,069 per year, and entry-level listings (bottom 25%) see earnings near £4,121, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in The City Of Brighton And Hove?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The The City Of Brighton And Hove Airbnb market currently features 2,100 active listings with an average occupancy rate of 55%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

March 20252,120 Airbnbs
↓ 1%vs
February 20262,100 Airbnbs
Market dynamics show a consolidation phase, with listing count decreasing by 1% over the past year. This stability provides predictable market conditions for Airbnb investment in The City Of Brighton And Hove.

Strategic Entry into The City Of Brighton And Hove Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in The City Of Brighton And Hove?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in The City Of Brighton And Hove is £169 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in The City Of Brighton And Hove

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£276per night£175per night£117per night£54per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in The City Of Brighton And Hove?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the The City Of Brighton And Hove market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£43,525
Strong Performers (25%)£27,972
Market Average£33,695
Entry Level (25%)£4,121
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £169 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: The City Of Brighton And Hove offers strong profitability potential with premium pricing opportunities. The combination of 55% occupancy and £169 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in The City Of Brighton And Hove?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in The City Of Brighton And Hove.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in The City Of Brighton And Hove Are Most Profitable for Airbnb?

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Not all areas within The City Of Brighton And Hove perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings203
Daily Rate£195
Occupancy52%
Revenue£37,505

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