Airbnb Occupancy Rates in Northamptonshire, England(June 2026)
Airbnbs in Northamptonshire, England earn an average of £27,370 per year, with a typical occupancy rate of 53% and daily rates averaging £141. There were 1,351 listings published on Airbnb in June 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Northamptonshire, England.
Northamptonshire Airbnb Market Map (June 2026)
Northamptonshire Market Performance
Period: June 2025 - May 2026
Get Live Northamptonshire Market Intelligence
Discover detailed Northamptonshire Airbnb Analytics and explore real-time market data to make accurate investment decisions.
Explore Real-time Analytics
How Often Will Your Airbnb Be Booked in Northamptonshire?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Northamptonshire is 53%, meaning properties are booked for about 194 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Northamptonshire
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 90% | 68% | 39% | 5% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Northamptonshire
August, April
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
January, October
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
June, November
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Northamptonshire?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Northamptonshire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Northamptonshire
Best-in-class Airbnb properties (top 10%) in Northamptonshire achieve around £33,741 annually, while strong performers (top 25%) earn at least £21,076. Typical properties generate about £10,211 per year, and entry-level listings (bottom 25%) see earnings near £1,190, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!
What Can You Learn from Top-Performing Airbnbs in Northamptonshire?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Northamptonshire and what makes them successful.
How Competitive is the Airbnb Market in Northamptonshire?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Northamptonshire Airbnb market currently features 1,351 active listings with an average occupancy rate of 53%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.
Airbnb Listings: Change Over Time
Strategic Entry into Northamptonshire Airbnb Market
Competitive Positioning
- Focus on mid-market with competitive pricing
- Emphasize unique features and exceptional service
- Target mid-range market segment
Market Opportunities
- Strong demand supports premium pricing strategies
- Rapid market growth creates new opportunities
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in Northamptonshire?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Northamptonshire is £141 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Northamptonshire
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| £206per night | £135per night | £92per night | £19per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Northamptonshire?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Northamptonshire market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Northamptonshire?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Northamptonshire.
Current Regulatory Status
No properties have proper licensing in this market, indicating minimal regulatory enforcement.
Key Regulatory Requirements
Minimal registration requirements may apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Very low compliance barriers make it easy to start your Airbnb business.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Northamptonshire Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Northamptonshire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
Towcester
Silverstone
Kettering Town
Corby Town
Wellingborough
Brackley
Braunston
Far Cotton And Delapre
Paulerspury
Oundle
Rushden
Moulton
Flore
Nassington
Hellidon
Helmdon
Sywell
Desborough
Castle Ashby
Kingsthorpe
Weldon
Cold Higham
Blakesley
Crick
Farthinghoe
Kings Sutton
Higham Ferrers
Sibbertoft
Upton
Blisworth
Sulby
West Haddon
Evenley
Easton On The Hill
Wicken
East Haddon
Badby
Woodford Cum Membris
Chipping Warden And Edgcote
View All 50 submarkets
Get complete profitability analysis and investment ROI for every neighborhood.
Start Free AnalysisExplore Other Markets in England
Airbnb Occupancy Rates in Queen's Park, Greater London
City Of Westminster, England
9,502 Active Listings
Airbnb Occupancy Rates in Windermere And Bowness, Cumbria
Westmorland And Furness, England
840 Active Listings