Airbnb Occupancy Rates in South Korea
Occupancy and revenue by city (October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

The Airbnb occupancy rate in South Korea is 54%, with an average daily rate of ₩177,711 and ₩34,219,892 in annual revenue per listing, across 61,740 active listings.

How many active Airbnb listings are in South Korea?

There are 61,740 active Airbnb listings in South Korea, across 17 regions tracked by GuestFavorites.

What is the most profitable Airbnb location in South Korea?

By annual revenue per listing, Busan leads the markets we track in South Korea at ₩44,151,565 per property per year.

How is the South Korea Airbnb market data calculated?

GuestFavorites tracks South Korea Airbnb listings over the last 12 months (October 2025 - September 2026, 17 regions). Occupancy is the share of available nights that were booked, and country averages give more weight to markets with more listings. City-by-city figures are below.

The largest Airbnb markets in South Korea are Seoul, 제주시, Busan, 서귀포시, 강릉시.

Airbnb Markets in South Korea (October 2026)

17 regions

South Korea Airbnb Market Guide

Where you buy matters more than any other Airbnb decision. This guide uses GuestFavorites data to compare occupancy, nightly rates, and revenue across South Korea.

We track 17 regions in South Korea. Demand, pricing, and revenue vary a lot between them, so compare markets before you invest.

Which Cities Have the Most Airbnb Listings in South Korea?

These are the largest Airbnb markets in South Korea by number of active listings:

  • Seoul: 13,148 active listings | Occupancy: 77% | Daily Rate: ₩165,313 | Annual Revenue: ₩46,242,235
  • 제주시: 6,434 active listings | Occupancy: 63% | Daily Rate: ₩184,670 | Annual Revenue: ₩40,962,692
  • Busan: 4,591 active listings | Occupancy: 69% | Daily Rate: ₩177,537 | Annual Revenue: ₩44,151,565
  • 서귀포시: 3,332 active listings | Occupancy: 55% | Daily Rate: ₩180,769 | Annual Revenue: ₩34,647,046
  • 강릉시: 2,547 active listings | Occupancy: 50% | Daily Rate: ₩195,066 | Annual Revenue: ₩34,816,977

Ready to dive deeper into the data? Sign up for free to access detailed analytics, seasonal trends, and investment ROI calculators for every market in South Korea.

Airbnb Market Performance in South Korea

Daily Rate₩177,711Average nightly price across South Korea
Occupancy Rate54% Strong demand
Annual Revenue per Listing₩34,219,892Average yearly earnings per property
Active Listings61,740Active Airbnb listings in South Korea

Largest Airbnb Markets by Listings

Markets with the most active Airbnb listings. Large supply usually means established demand, but also more competition.

Seoul, 서울특별시

13,148 active listings
Occupancy 77%
Daily Rate ₩165,313
Revenue ₩46,242,235

제주시, 제주특별자치도

6,434 active listings
Occupancy 63%
Daily Rate ₩184,670
Revenue ₩40,962,692

Busan, 부산광역시

4,591 active listings
Occupancy 69%
Daily Rate ₩177,537
Revenue ₩44,151,565

서귀포시, 제주특별자치도

3,332 active listings
Occupancy 55%
Daily Rate ₩180,769
Revenue ₩34,647,046

강릉시, 강원특별자치도

2,547 active listings
Occupancy 50%
Daily Rate ₩195,066
Revenue ₩34,816,977

가평군, 경기도

2,329 active listings
Occupancy 33%
Daily Rate ₩222,928
Revenue ₩26,812,570

Incheon, 인천광역시

2,213 active listings
Occupancy 44%
Daily Rate ₩157,835
Revenue ₩25,400,251

경주시, 경상북도

2,082 active listings
Occupancy 46%
Daily Rate ₩224,979
Revenue ₩37,074,368

여수시, 전라남도

1,517 active listings
Occupancy 36%
Daily Rate ₩166,142
Revenue ₩21,209,619

태안군, 충청남도

1,409 active listings
Occupancy 36%
Daily Rate ₩173,377
Revenue ₩22,112,016

양양군, 강원특별자치도

1,088 active listings
Occupancy 36%
Daily Rate ₩177,895
Revenue ₩22,996,171

거제시, 경상남도

1,002 active listings
Occupancy 34%
Daily Rate ₩191,586
Revenue ₩22,883,797

전주시, 전북특별자치도

935 active listings
Occupancy 49%
Daily Rate ₩169,394
Revenue ₩30,011,577

Daejeon, 대전광역시

921 active listings
Occupancy 54%
Daily Rate ₩104,809
Revenue ₩21,071,752

춘천시, 강원특별자치도

901 active listings
Occupancy 35%
Daily Rate ₩198,284
Revenue ₩24,944,522

속초시, 강원특별자치도

883 active listings
Occupancy 49%
Daily Rate ₩149,774
Revenue ₩26,163,959

Daegu, 대구광역시

865 active listings
Occupancy 55%
Daily Rate ₩104,337
Revenue ₩21,200,905

포항시, 경상북도

700 active listings
Occupancy 43%
Daily Rate ₩224,370
Revenue ₩34,839,614

남해군, 경상남도

696 active listings
Occupancy 39%
Daily Rate ₩200,401
Revenue ₩27,162,115

보령시, 충청남도

655 active listings
Occupancy 31%
Daily Rate ₩174,128
Revenue ₩19,249,669

Highest Revenue per Listing

Markets where the average listing earns the most per year. Revenue is not profit: check purchase prices and local rules before investing.

Busan, 부산광역시

4,591 active listings
Occupancy 69%
Daily Rate ₩177,537
Revenue ₩44,151,565

Seoul, 서울특별시

13,148 active listings
Occupancy 77%
Daily Rate ₩165,313
Revenue ₩46,242,235

제주시, 제주특별자치도

6,434 active listings
Occupancy 63%
Daily Rate ₩184,670
Revenue ₩40,962,692

안동시, 경상북도

148 active listings
Occupancy 46%
Daily Rate ₩227,885
Revenue ₩37,557,395

양평군, 경기도

531 active listings
Occupancy 36%
Daily Rate ₩281,182
Revenue ₩37,218,211

경주시, 경상북도

2,082 active listings
Occupancy 46%
Daily Rate ₩224,979
Revenue ₩37,074,368

담양군, 전라남도

209 active listings
Occupancy 41%
Daily Rate ₩249,264
Revenue ₩36,549,159

포항시, 경상북도

700 active listings
Occupancy 43%
Daily Rate ₩224,370
Revenue ₩34,839,614

강릉시, 강원특별자치도

2,547 active listings
Occupancy 50%
Daily Rate ₩195,066
Revenue ₩34,816,977

공주시, 충청남도

125 active listings
Occupancy 52%
Daily Rate ₩182,285
Revenue ₩33,840,118

동해시, 강원특별자치도

361 active listings
Occupancy 64%
Daily Rate ₩168,327
Revenue ₩38,395,787

제천시, 충청북도

136 active listings
Occupancy 34%
Daily Rate ₩273,532
Revenue ₩32,863,177

서귀포시, 제주특별자치도

3,332 active listings
Occupancy 55%
Daily Rate ₩180,769
Revenue ₩34,647,046

고성군, 강원특별자치도

504 active listings
Occupancy 44%
Daily Rate ₩210,174
Revenue ₩33,282,388

전주시, 전북특별자치도

935 active listings
Occupancy 49%
Daily Rate ₩169,394
Revenue ₩30,011,577

구례군, 전라남도

149 active listings
Occupancy 43%
Daily Rate ₩165,618
Revenue ₩25,374,731

남해군, 경상남도

696 active listings
Occupancy 39%
Daily Rate ₩200,401
Revenue ₩27,162,115

속초시, 강원특별자치도

883 active listings
Occupancy 49%
Daily Rate ₩149,774
Revenue ₩26,163,959

영덕군, 경상북도

256 active listings
Occupancy 41%
Daily Rate ₩188,144
Revenue ₩27,692,657

청주시, 충청북도

238 active listings
Occupancy 47%
Daily Rate ₩146,097
Revenue ₩24,157,191

Highest Occupancy Markets

Markets where listings are booked for the highest share of available nights.

Seoul, 서울특별시

13,148 active listings
Occupancy 77%
Daily Rate ₩165,313
Revenue ₩46,242,235

Busan, 부산광역시

4,591 active listings
Occupancy 69%
Daily Rate ₩177,537
Revenue ₩44,151,565

동해시, 강원특별자치도

361 active listings
Occupancy 64%
Daily Rate ₩168,327
Revenue ₩38,395,787

제주시, 제주특별자치도

6,434 active listings
Occupancy 63%
Daily Rate ₩184,670
Revenue ₩40,962,692

수원시, 경기도

392 active listings
Occupancy 58%
Daily Rate ₩109,429
Revenue ₩22,910,445

Daegu, 대구광역시

865 active listings
Occupancy 55%
Daily Rate ₩104,337
Revenue ₩21,200,905

서귀포시, 제주특별자치도

3,332 active listings
Occupancy 55%
Daily Rate ₩180,769
Revenue ₩34,647,046

Daejeon, 대전광역시

921 active listings
Occupancy 54%
Daily Rate ₩104,809
Revenue ₩21,071,752

공주시, 충청남도

125 active listings
Occupancy 52%
Daily Rate ₩182,285
Revenue ₩33,840,118

Gwangju, 광주광역시

272 active listings
Occupancy 52%
Daily Rate ₩114,436
Revenue ₩21,525,223

강릉시, 강원특별자치도

2,547 active listings
Occupancy 50%
Daily Rate ₩195,066
Revenue ₩34,816,977

속초시, 강원특별자치도

883 active listings
Occupancy 49%
Daily Rate ₩149,774
Revenue ₩26,163,959

전주시, 전북특별자치도

935 active listings
Occupancy 49%
Daily Rate ₩169,394
Revenue ₩30,011,577

청주시, 충청북도

238 active listings
Occupancy 47%
Daily Rate ₩146,097
Revenue ₩24,157,191

안동시, 경상북도

148 active listings
Occupancy 46%
Daily Rate ₩227,885
Revenue ₩37,557,395

경주시, 경상북도

2,082 active listings
Occupancy 46%
Daily Rate ₩224,979
Revenue ₩37,074,368

고성군, 강원특별자치도

504 active listings
Occupancy 44%
Daily Rate ₩210,174
Revenue ₩33,282,388

Incheon, 인천광역시

2,213 active listings
Occupancy 44%
Daily Rate ₩157,835
Revenue ₩25,400,251

목포시, 전라남도

151 active listings
Occupancy 44%
Daily Rate ₩172,105
Revenue ₩26,859,484

삼척시, 강원특별자치도

558 active listings
Occupancy 43%
Daily Rate ₩183,331
Revenue ₩28,306,672

Highest Nightly Rate Markets

Markets with the highest average daily rates, usually luxury, beach, and ski destinations.

양평군, 경기도

531 active listings
Occupancy 36%
Daily Rate ₩281,182
Revenue ₩37,218,211

제천시, 충청북도

136 active listings
Occupancy 34%
Daily Rate ₩273,532
Revenue ₩32,863,177

담양군, 전라남도

209 active listings
Occupancy 41%
Daily Rate ₩249,264
Revenue ₩36,549,159

문경시, 경상북도

165 active listings
Occupancy 28%
Daily Rate ₩239,791
Revenue ₩24,000,382

안동시, 경상북도

148 active listings
Occupancy 46%
Daily Rate ₩227,885
Revenue ₩37,557,395

경주시, 경상북도

2,082 active listings
Occupancy 46%
Daily Rate ₩224,979
Revenue ₩37,074,368

포항시, 경상북도

700 active listings
Occupancy 43%
Daily Rate ₩224,370
Revenue ₩34,839,614

가평군, 경기도

2,329 active listings
Occupancy 33%
Daily Rate ₩222,928
Revenue ₩26,812,570

홍천군, 강원특별자치도

540 active listings
Occupancy 29%
Daily Rate ₩220,617
Revenue ₩23,095,923

고성군, 강원특별자치도

504 active listings
Occupancy 44%
Daily Rate ₩210,174
Revenue ₩33,282,388

무주군, 전북특별자치도

114 active listings
Occupancy 28%
Daily Rate ₩210,408
Revenue ₩21,270,311

포천시, 경기도

324 active listings
Occupancy 30%
Daily Rate ₩210,422
Revenue ₩23,182,785

남해군, 경상남도

696 active listings
Occupancy 39%
Daily Rate ₩200,401
Revenue ₩27,162,115

춘천시, 강원특별자치도

901 active listings
Occupancy 35%
Daily Rate ₩198,284
Revenue ₩24,944,522

원주시, 강원특별자치도

156 active listings
Occupancy 37%
Daily Rate ₩195,736
Revenue ₩25,540,464

강릉시, 강원특별자치도

2,547 active listings
Occupancy 50%
Daily Rate ₩195,066
Revenue ₩34,816,977

거제시, 경상남도

1,002 active listings
Occupancy 34%
Daily Rate ₩191,586
Revenue ₩22,883,797

영월군, 강원특별자치도

198 active listings
Occupancy 38%
Daily Rate ₩188,359
Revenue ₩25,272,502

영덕군, 경상북도

256 active listings
Occupancy 41%
Daily Rate ₩188,144
Revenue ₩27,692,657

평창군, 강원특별자치도

445 active listings
Occupancy 29%
Daily Rate ₩187,075
Revenue ₩19,635,732

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