Airbnb Occupancy Rates in Japan

Occupancy and revenue by city (October 2026)

Where you buy matters more than any other Airbnb decision. This guide uses GuestFavorites data to compare occupancy, nightly rates, and revenue across Japan.

We track 47 regions in Japan. Demand, pricing, and revenue vary a lot between them, so compare markets before you invest.

Which Cities Have the Most Airbnb Listings in Japan?

These are the largest Airbnb markets in Japan by number of active listings:

• 東京都: 16,817 active listings | Occupancy: 71% | Daily Rate: ¥22,800 | Annual Revenue: ¥6,123,615
• 大阪市: 11,265 active listings | Occupancy: 53% | Daily Rate: ¥14,143 | Annual Revenue: ¥2,763,418
• 京都市: 3,171 active listings | Occupancy: 65% | Daily Rate: ¥30,086 | Annual Revenue: ¥7,031,663
• 札幌市: 1,985 active listings | Occupancy: 54% | Daily Rate: ¥19,483 | Annual Revenue: ¥3,977,989
• 福岡市: 1,688 active listings | Occupancy: 67% | Daily Rate: ¥20,125 | Annual Revenue: ¥4,950,314

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