Airbnb Occupancy Rates in 富良野市, 北海道(October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

Airbnbs in 富良野市, 北海道 earn an average of ¥6,468,735 per year, with a typical occupancy rate of 47% and daily rates averaging ¥37,427. There were 280 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in 富良野市, Japan.

富良野市 Airbnb Market Map (October 2026)

280 listings

富良野市 Market Performance

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Average Daily Rate (ADR)¥37,427Average daily income from a booked room in 富良野市.
Occupancy Rate47% Shows moderate demand and chances for more bookings.
Median Annual Revenue¥6,468,735The usual yearly earnings for an Airbnb in 富良野市.
Active Listings280The total count of active short-term rental listings.

Japan average: 60% occupancy, ¥24,171 per night.

Airbnb occupancy rates by city in Japan

Period: March 2026 - September 2026

Get Live 富良野市 Market Intelligence

Discover detailed 富良野市 Airbnb Analytics and explore real-time market data to make accurate investment decisions.

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Airbnb market analytics dashboard for 富良野市, 北海道

How Often Will Your Airbnb Be Booked in 富良野市?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in 富良野市 is 47%, meaning properties are booked for about 173 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in 富良野市

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
68%53%37%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in 富良野市

Peak Months

August, January

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, May

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

April, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in 富良野市?

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One of the most common questions for potential Airbnb hosts in 富良野市 is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in 富良野市

Best-in-class Airbnb properties (top 10%) in 富良野市 achieve around ¥8,816,596 annually, while strong performers (top 25%) earn at least ¥5,979,395. Typical properties generate about ¥3,593,242 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Can You Learn from Top-Performing Airbnbs in 富良野市?

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Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in 富良野市 and what makes them successful.

What Should You Charge for Your Airbnb in 富良野市?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in 富良野市 is ¥37,427 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in 富良野市

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
¥67,921per night¥42,715per night¥25,089per night¥12,966per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in 富良野市?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the 富良野市 market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)¥8,816,596
Strong Performers (25%)¥5,979,395
Market Average¥6,468,735
Profitability Factors
High Occupancy: 47% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: ¥37,427 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: 富良野市 offers strong profitability potential with premium pricing opportunities. The combination of 47% occupancy and ¥37,427 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in 富良野市?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in 富良野市.

Registration Numbers on Airbnb

75% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Most Listings Registered

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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