Japan
北海道

Airbnb Occupancy Rates in 北海道, Japan(October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

Airbnbs in 北海道, Japan earn an average of ¥4,658,443 per year, with a typical occupancy rate of 53% and daily rates averaging ¥24,071. There were 4,409 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in 北海道, Japan.

北海道 Airbnb Market Map (October 2026)

4,409 listings

北海道 Market Performance

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Average Daily Rate (ADR)¥24,071Average daily income from a booked room in 北海道.
Occupancy Rate53% Indicates strong demand and frequent bookings.
Median Annual Revenue¥4,658,443The usual yearly earnings for an Airbnb in 北海道.
Active Listings4,409The total count of active short-term rental listings.

Japan average: 60% occupancy, ¥24,171 per night.

Airbnb occupancy rates by city in Japan

Period: March 2026 - September 2026

Get Live 北海道 Market Intelligence

Discover detailed 北海道 Airbnb Analytics and explore real-time market data to make accurate investment decisions.

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Airbnb market analytics dashboard for 北海道, Japan

How Often Will Your Airbnb Be Booked in 北海道?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in 北海道 is 53%, meaning properties are booked for about 194 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in 北海道

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
81%65%48%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in 北海道

Peak Months

September, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

April, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in 北海道?

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One of the most common questions for potential Airbnb hosts in 北海道 is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in 北海道

Best-in-class Airbnb properties (top 10%) in 北海道 achieve around ¥7,806,158 annually, while strong performers (top 25%) earn at least ¥4,667,713. Typical properties generate about ¥2,545,930 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Can You Learn from Top-Performing Airbnbs in 北海道?

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Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in 北海道 and what makes them successful.

What Should You Charge for Your Airbnb in 北海道?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in 北海道 is ¥24,071 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in 北海道

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
¥44,581per night¥27,382per night¥15,924per night¥8,124per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in 北海道?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the 北海道 market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)¥7,806,158
Strong Performers (25%)¥4,667,713
Market Average¥4,658,443
Profitability Factors
High Occupancy: 53% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: ¥24,071 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: 北海道 offers strong profitability potential with premium pricing opportunities. The combination of 53% occupancy and ¥24,071 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in 北海道?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in 北海道.

Registration Numbers on Airbnb

73% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Most Listings Registered

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in 北海道 Are Most Profitable for Airbnb?

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Not all areas within 北海道 perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,988
Daily Rate¥19,480
Occupancy55%
Revenue¥3,976,893
Active Listings305
Daily Rate¥54,943
Occupancy37%
Revenue¥7,553,056
Active Listings280
Daily Rate¥37,429
Occupancy47%
Revenue¥6,466,256
Active Listings255
Daily Rate¥24,894
Occupancy49%
Revenue¥4,512,399
Active Listings266
Daily Rate¥--
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Active Listings171
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Active Listings152
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洞爺湖町

Active Listings77
Daily Rate¥--
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美瑛町

Active Listings87
Daily Rate¥--
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中富良野町

Active Listings55
Daily Rate¥--
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留寿都村

Active Listings47
Daily Rate¥--
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上富良野町

Active Listings44
Daily Rate¥--
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弟子屈町

Active Listings29
Daily Rate¥--
Occupancy--%
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白老町

Active Listings55
Daily Rate¥--
Occupancy--%
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東川町

Active Listings38
Daily Rate¥--
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蘭越町

Active Listings37
Daily Rate¥--
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余市町

Active Listings29
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千歳市

Active Listings50
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釧路市

Active Listings22
Daily Rate¥--
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登別市

Active Listings25
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網走市

Active Listings17
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帯広市

Active Listings24
Daily Rate¥--
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斜里町

Active Listings9
Daily Rate¥--
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喜茂別町

Active Listings16
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石狩市

Active Listings10
Daily Rate¥--
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壮瞥町

Active Listings9
Daily Rate¥--
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当別町

Active Listings12
Daily Rate¥--
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大樹町

Active Listings8
Daily Rate¥--
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真狩村

Active Listings11
Daily Rate¥--
Occupancy--%
Revenue¥--

上士幌町

Active Listings12
Daily Rate¥--
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長沼町

Active Listings7
Daily Rate¥--
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清水町

Active Listings15
Daily Rate¥--
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比布町

Active Listings11
Daily Rate¥--
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七飯町

Active Listings11
Daily Rate¥--
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美幌町

Active Listings9
Daily Rate¥--
Occupancy--%
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岩見沢市

Active Listings10
Daily Rate¥--
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恵庭市

Active Listings9
Daily Rate¥--
Occupancy--%
Revenue¥--

遠軽町

Active Listings7
Daily Rate¥--
Occupancy--%
Revenue¥--

苫小牧市

Active Listings8
Daily Rate¥--
Occupancy--%
Revenue¥--

北見市

Active Listings12
Daily Rate¥--
Occupancy--%
Revenue¥--

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