Airbnb Occupancy Rates in Colmar, Grand Est (January 2026)

Source: GuestFavorites Last updated: 2026-01-03

Airbnbs in Colmar, Grand Est earn an average of €27,285 per year, with a typical occupancy rate of 60% and daily rates averaging €125. There were 1,413 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Colmar, France.

Colmar Airbnb Market Map (January 2026)

1,413 listings

Colmar Market Performance

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Average Daily Rate (ADR) €125 Average daily income from a booked room in Colmar.
Occupancy Rate 60% Indicates strong demand and frequent bookings.
Median Annual Revenue €27,285 The usual yearly earnings for an Airbnb in Colmar.
Active Listings 1,413 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Colmar?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Colmar is 60%, meaning properties are booked for about 220 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Colmar

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
90% 75% 54% 31%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Colmar

Peak Months

October, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

June, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Colmar?

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One of the most common questions for potential Airbnb hosts in Colmar is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Colmar

Best-in-class Airbnb properties (top 10%) in Colmar achieve around €41,204 annually, while strong performers (top 25%) earn at least €28,335. Typical properties generate about €18,129 per year, and entry-level listings (bottom 25%) see earnings near €9,269, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Colmar?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Colmar Airbnb market currently features 1,413 active listings with an average occupancy rate of 60%. This represents a highly competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

January 2025 1,196 Airbnbs
↑ 18% vs
December 2025 1,413 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 18% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Colmar.

Strategic Entry into Colmar Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Colmar?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Colmar is €125 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Colmar

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
€213 per night €146 per night €102 per night €64 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Colmar?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Colmar market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) €41,204
Strong Performers (25%) €28,335
Market Average €27,285
Entry Level (25%) €9,269
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €125 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Colmar offers excellent profitability potential with competitive pricing advantages. The combination of 60% occupancy and €125 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Colmar?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Colmar.

Current Regulatory Status

83% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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