Airbnb Occupancy Rates in Cotswold, Gloucestershire(July 2026)

Source: GuestFavoritesLast updated: 2026-07-09

Airbnbs in Cotswold, Gloucestershire earn an average of £48,192 per year, with a typical occupancy rate of 54% and daily rates averaging £243. There were 2,266 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cotswold, England.

Cotswold Airbnb Market Map (July 2026)

2,266 listings

Cotswold Market Performance

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Average Daily Rate (ADR)£243Average daily income from a booked room in Cotswold.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenue£48,192The usual yearly earnings for an Airbnb in Cotswold.
Active Listings2,266The total count of active short-term rental listings.

Period: July 2025 - June 2026

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How Often Will Your Airbnb Be Booked in Cotswold?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Cotswold is 54%, meaning properties are booked for about 198 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Cotswold

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
90%73%48%15%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Cotswold

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Cotswold?

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One of the most common questions for potential Airbnb hosts in Cotswold is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Cotswold

Best-in-class Airbnb properties (top 10%) in Cotswold achieve around £75,108 annually, while strong performers (top 25%) earn at least £43,895. Typical properties generate about £23,364 per year, and entry-level listings (bottom 25%) see earnings near £7,323, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Cotswold?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cotswold Airbnb market currently features 2,266 active listings with an average occupancy rate of 54%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

June 20251,885 Airbnbs
↑ 20%vs
June 20262,266 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 20% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Cotswold.

Strategic Entry into Cotswold Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Cotswold?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Cotswold is £243 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Cotswold

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£431per night£259per night£162per night£86per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Cotswold?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cotswold market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£75,108
Strong Performers (25%)£43,895
Market Average£48,192
Entry Level (25%)£7,323
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £243 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Cotswold offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and £243 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Cotswold?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cotswold.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Cotswold Are Most Profitable for Airbnb?

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Not all areas within Cotswold perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings329
Daily Rate£254
Occupancy56%
Revenue£52,512
Active Listings167
Daily Rate£408
Occupancy52%
Revenue£78,285
Active Listings154
Daily Rate£250
Occupancy64%
Revenue£58,833
Active Listings139
Daily Rate£237
Occupancy53%
Revenue£46,320
Active Listings111
Daily Rate£--
Occupancy--%
Revenue£--

Moreton In Marsh

Active Listings88
Daily Rate£--
Occupancy--%
Revenue£--

Lechlade

Active Listings45
Daily Rate£--
Occupancy--%
Revenue£--
Active Listings110
Daily Rate£--
Occupancy--%
Revenue£--

Blockley

Active Listings87
Daily Rate£--
Occupancy--%
Revenue£--

Tetbury

Active Listings62
Daily Rate£--
Occupancy--%
Revenue£--

Bibury

Active Listings47
Daily Rate£--
Occupancy--%
Revenue£--

Mickleton

Active Listings43
Daily Rate£--
Occupancy--%
Revenue£--

Little Rissington

Active Listings35
Daily Rate£--
Occupancy--%
Revenue£--

Swell

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Weston Subedge

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Fairford

Active Listings30
Daily Rate£--
Occupancy--%
Revenue£--

Temple Guiting

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Ebrington

Active Listings27
Daily Rate£--
Occupancy--%
Revenue£--

Ampney Crucis

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Oddington

Active Listings22
Daily Rate£--
Occupancy--%
Revenue£--

Kempsford

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Eastleach

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Longborough

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Kemble And Ewen

Active Listings19
Daily Rate£--
Occupancy--%
Revenue£--

Northleach With Eastington

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Naunton

Active Listings19
Daily Rate£--
Occupancy--%
Revenue£--

Lower Slaughter

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Chedworth

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Southrop

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Great Rissington

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

Kingscote

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Bourton On The Hill

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Andoversford

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Poulton

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Broadwell

Active Listings18
Daily Rate£--
Occupancy--%
Revenue£--

Guiting Power

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Weston Subedge (Det)

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Upper Rissington

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Notgrove

Active Listings20
Daily Rate£--
Occupancy--%
Revenue£--

Avening

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

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