Airbnb Occupancy Rates in 강남구, Seoul(October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

Airbnbs in 강남구, Seoul earn an average of ₩54,254,496 per year, with a typical occupancy rate of 77% and daily rates averaging ₩193,140. There were 818 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in 강남구, South Korea.

강남구 Airbnb Market Map (October 2026)

818 listings

강남구 Market Performance

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Average Daily Rate (ADR)₩193,140Average daily income from a booked room in 강남구.
Occupancy Rate77% Indicates strong demand and frequent bookings.
Median Annual Revenue₩54,254,496The usual yearly earnings for an Airbnb in 강남구.
Active Listings818The total count of active short-term rental listings.

South Korea average: 54% occupancy, ₩177,711 per night.

Airbnb occupancy rates by city in South Korea

Period: March 2026 - September 2026

Get Live 강남구 Market Intelligence

Discover detailed 강남구 Airbnb Analytics and explore real-time market data to make accurate investment decisions.

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Airbnb market analytics dashboard for 강남구, Seoul

How Often Will Your Airbnb Be Booked in 강남구?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in 강남구 is 77%, meaning properties are booked for about 281 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in 강남구

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
97%92%83%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in 강남구

Peak Months

June, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in 강남구?

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One of the most common questions for potential Airbnb hosts in 강남구 is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in 강남구

Best-in-class Airbnb properties (top 10%) in 강남구 achieve around ₩81,128,041 annually, while strong performers (top 25%) earn at least ₩53,971,949. Typical properties generate about ₩39,022,939 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Can You Learn from Top-Performing Airbnbs in 강남구?

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Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in 강남구 and what makes them successful.

What Should You Charge for Your Airbnb in 강남구?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in 강남구 is ₩193,140 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in 강남구

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
₩347,987per night₩228,855per night₩154,530per night₩118,748per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in 강남구?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the 강남구 market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)₩81,128,041
Strong Performers (25%)₩53,971,949
Market Average₩54,254,496
Profitability Factors
High Occupancy: 77% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: ₩193,140 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: 강남구 offers excellent profitability potential with premium pricing opportunities. The combination of 77% occupancy and ₩193,140 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in 강남구?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in 강남구.

Registration Numbers on Airbnb

78% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Most Listings Registered

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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