Airbnb Occupancy Rates in Hawaii, United States(July 2026)

Source: GuestFavoritesLast updated: 2026-07-09

Airbnbs in Hawaii, United States earn an average of $111,665 per year, with a typical occupancy rate of 67% and daily rates averaging $457. There were 28,918 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Hawaii, United States.

Hawaii Airbnb Market Map (July 2026)

28,918 listings

Hawaii Market Performance

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Average Daily Rate (ADR)$457Average daily income from a booked room in Hawaii.
Occupancy Rate67% Indicates strong demand and frequent bookings.
Median Annual Revenue$111,665The usual yearly earnings for an Airbnb in Hawaii.
Active Listings28,918The total count of active short-term rental listings.

Period: January 2026 - June 2026

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Airbnb market analytics dashboard for Hawaii, United States

How Often Will Your Airbnb Be Booked in Hawaii?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Hawaii is 67%, meaning properties are booked for about 244 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Hawaii

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
98%90%75%41%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Hawaii

Peak Months

June, March

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

September, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Hawaii?

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One of the most common questions for potential Airbnb hosts in Hawaii is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Hawaii

Best-in-class Airbnb properties (top 10%) in Hawaii achieve around $193,376 annually, while strong performers (top 25%) earn at least $108,492. Typical properties generate about $58,918 per year, and entry-level listings (bottom 25%) see earnings near $23,344, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Hawaii?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Hawaii Airbnb market currently features 28,918 active listings with an average occupancy rate of 67%. This represents a highly competitive market environment where strong demand supports premium pricing.

Strategic Entry into Hawaii Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Hawaii?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Hawaii is $457 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Hawaii

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$827per night$463per night$276per night$162per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Hawaii?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Hawaii market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$193,376
Strong Performers (25%)$108,492
Market Average$111,665
Entry Level (25%)$23,344
Profitability Factors
High Occupancy: 67% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $457 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Hawaii offers excellent profitability potential with premium pricing opportunities. The combination of 67% occupancy and $457 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Hawaii?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Hawaii.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Hawaii Are Most Profitable for Airbnb?

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Not all areas within Hawaii perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings2,876
Daily Rate$791
Occupancy67%
Revenue$194,696
Active Listings4,655
Daily Rate$238
Occupancy72%
Revenue$63,617
Active Listings1,596
Daily Rate$674
Occupancy70%
Revenue$174,000
Active Listings1,793
Daily Rate$549
Occupancy65%
Revenue$132,076
Active Listings2,174
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Active Listings400
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Active Listings299
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Hanalei

Active Listings85
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Active Listings257
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Active Listings375
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Active Listings267
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Haena

Active Listings59
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Kailua

Active Listings47
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Active Listings107
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Holualoa

Active Listings86
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Paia

Active Listings78
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Haiku Pauwela

Active Listings78
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Mauna Loa Estates

Active Listings86
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Hana

Active Listings48
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Active Listings102
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Honaunau Napoopoo

Active Listings72
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Wailuku

Active Listings64
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Volcano

Active Listings62
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Hawaiian Beaches

Active Listings65
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Discovery Harbour

Active Listings52
Daily Rate$--
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Hawaiian Ocean View

Active Listings46
Daily Rate$--
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