Airbnb Occupancy Rates in Hertfordshire, England(June 2026)

Source: GuestFavoritesLast updated: 2026-06-02

Airbnbs in Hertfordshire, England earn an average of £30,683 per year, with a typical occupancy rate of 59% and daily rates averaging £142. There were 1,510 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Hertfordshire, England.

Hertfordshire Airbnb Market Map (June 2026)

1,510 listings

Hertfordshire Market Performance

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Average Daily Rate (ADR)£142Average daily income from a booked room in Hertfordshire.
Occupancy Rate59% Indicates strong demand and frequent bookings.
Median Annual Revenue£30,683The usual yearly earnings for an Airbnb in Hertfordshire.
Active Listings1,510The total count of active short-term rental listings.

Period: June 2025 - May 2026

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How Often Will Your Airbnb Be Booked in Hertfordshire?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Hertfordshire is 59%, meaning properties are booked for about 216 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Hertfordshire

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
96%76%50%7%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Hertfordshire

Peak Months

April, May

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Hertfordshire?

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One of the most common questions for potential Airbnb hosts in Hertfordshire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Hertfordshire

Best-in-class Airbnb properties (top 10%) in Hertfordshire achieve around £39,004 annually, while strong performers (top 25%) earn at least £26,688. Typical properties generate about £13,559 per year, and entry-level listings (bottom 25%) see earnings near £1,798, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Hertfordshire?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Hertfordshire Airbnb market currently features 1,510 active listings with an average occupancy rate of 59%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

June 20251,300 Airbnbs
↑ 16%vs
May 20261,510 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 16% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Hertfordshire.

Strategic Entry into Hertfordshire Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Hertfordshire?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Hertfordshire is £142 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Hertfordshire

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£201per night£142per night£105per night£38per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Hertfordshire?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Hertfordshire market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£39,004
Strong Performers (25%)£26,688
Market Average£30,683
Entry Level (25%)£1,798
Profitability Factors
High Occupancy: 59% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £142 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Hertfordshire offers strong profitability potential with competitive pricing advantages. The combination of 59% occupancy and £142 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Hertfordshire?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Hertfordshire.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Hertfordshire Are Most Profitable for Airbnb?

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Not all areas within Hertfordshire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings150
Daily Rate£135
Occupancy55%
Revenue£27,640

Abbots Langley

Active Listings89
Daily Rate£135
Occupancy60%
Revenue£29,771

St. Stephen

Active Listings86
Daily Rate£134
Occupancy61%
Revenue£30,253

Hatfield

Active Listings77
Daily Rate£151
Occupancy60%
Revenue£33,185

Kings Langley

Active Listings73
Daily Rate£--
Occupancy--%
Revenue£--

Aldenham

Active Listings41
Daily Rate£--
Occupancy--%
Revenue£--
Active Listings61
Daily Rate£--
Occupancy--%
Revenue£--

Welwyn

Active Listings43
Daily Rate£--
Occupancy--%
Revenue£--

Sandridge

Active Listings55
Daily Rate£--
Occupancy--%
Revenue£--

Hertford

Active Listings58
Daily Rate£--
Occupancy--%
Revenue£--

Knebworth

Active Listings47
Daily Rate£--
Occupancy--%
Revenue£--

Bishop's Stortford

Active Listings52
Daily Rate£--
Occupancy--%
Revenue£--

St. Michael

Active Listings38
Daily Rate£--
Occupancy--%
Revenue£--

South Mimms And Ridge

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Great Gaddesden

Active Listings33
Daily Rate£--
Occupancy--%
Revenue£--

Tring

Active Listings17
Daily Rate£--
Occupancy--%
Revenue£--

Batchworth

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Chorleywood

Active Listings17
Daily Rate£--
Occupancy--%
Revenue£--

Harpenden Town

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Croxley Green

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Sarratt

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

St. Ippolyts

Active Listings20
Daily Rate£--
Occupancy--%
Revenue£--

Nash Mills

Active Listings19
Daily Rate£--
Occupancy--%
Revenue£--

Graveley

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Aston

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Northaw And Cuffley

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Wymondley

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Royston

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Berkhamsted

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Hertsmere Meriden

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Cottered

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Redbourn

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Brickendon Liberty

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Tring Rural

Active Listings9
Daily Rate£--
Occupancy--%
Revenue£--

Great Ashby

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Ickleford

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Bovingdon

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

Sandon

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

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