Airbnb Occupancy Rates in Kraków, Małopolskie(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Kraków, Małopolskie earn an average of zł99,870 per year, with a typical occupancy rate of 68% and daily rates averaging zł402. There were 7,179 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Kraków, Poland.

Kraków Airbnb Market Map (September 2026)

7,179 listings

Kraków Market Performance

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Average Daily Rate (ADR)zł402Average daily income from a booked room in Kraków.
Occupancy Rate68% Indicates strong demand and frequent bookings.
Median Annual Revenuezł99,870The usual yearly earnings for an Airbnb in Kraków.
Active Listings7,179The total count of active short-term rental listings.

Period: March 2026 - August 2026

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How Often Will Your Airbnb Be Booked in Kraków?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Kraków is 68%, meaning properties are booked for about 248 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Kraków

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
96%88%75%57%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Kraków

Peak Months

June, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Kraków?

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One of the most common questions for potential Airbnb hosts in Kraków is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Kraków

Best-in-class Airbnb properties (top 10%) in Kraków achieve around zł166,296 annually, while strong performers (top 25%) earn at least zł114,792. Typical properties generate about zł79,838 per year, and entry-level listings (bottom 25%) see earnings near zł52,852, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Kraków?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Kraków is zł402 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Kraków

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
zł645per nightzł445per nightzł322per nightzł242per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Kraków?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Kraków market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)zł166,296
Strong Performers (25%)zł114,792
Market Averagezł99,870
Entry Level (25%)zł52,852
Profitability Factors
High Occupancy: 68% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: zł402 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Kraków offers excellent profitability potential with premium pricing opportunities. The combination of 68% occupancy and zł402 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Kraków?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Kraków.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Kraków Are Most Profitable for Airbnb?

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Not all areas within Kraków perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings4,496
Daily Ratezł426
Occupancy69%
Revenuezł108,306
Active Listings861
Daily Ratezł401
Occupancy67%
Revenuezł98,757
Active Listings538
Daily Ratezł325
Occupancy66%
Revenuezł78,387
Active Listings300
Daily Ratezł322
Occupancy64%
Revenuezł75,990
Active Listings195
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Wzgórza Krzesławickie

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