Airbnb Occupancy Rates in Maracanã, Rio De Janeiro(April 2026)

Source: GuestFavoritesLast updated: 2026-04-02

Airbnbs in Maracanã, Rio De Janeiro earn an average of R$74,981 per year, with a typical occupancy rate of 58% and daily rates averaging R$356. There were 45 listings published on Airbnb in April 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Maracanã, Brazil.

Maracanã Airbnb Market Map (April 2026)

45 listings

Maracanã Market Performance

Access Complete Data →
Average Daily Rate (ADR)R$356Average daily income from a booked room in Maracanã.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual RevenueR$74,981The usual yearly earnings for an Airbnb in Maracanã.
Active Listings45The total count of active short-term rental listings.

Period: December 2025 - March 2026

Get Live Maracanã Market Intelligence

Discover detailed Maracanã Airbnb Analytics and explore real-time market data to make accurate investment decisions.

Explore Real-time Analytics
Market Intelligence Dashboard

How Often Will Your Airbnb Be Booked in Maracanã?

View Demand Patterns →

Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Maracanã is 58%, meaning properties are booked for about 211 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Maracanã

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
23%14%2%0%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Maracanã

Peak Months

April, February

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

July, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, August

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Maracanã?

Calculate Earnings →

One of the most common questions for potential Airbnb hosts in Maracanã is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Maracanã

Best-in-class Airbnb properties (top 10%) in Maracanã achieve around R$58,610 annually, while strong performers (top 25%) earn at least R$33,910. Typical properties generate about R$6,221 per year, and entry-level listings (bottom 25%) see earnings near R$0, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

How Competitive is the Airbnb Market in Maracanã?

Analyze Competition →

Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Maracanã Airbnb market currently features 45 active listings with an average occupancy rate of 58%. This represents a developing market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

December 202510 Airbnbs
↑ 350%vs
March 202645 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 350% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Maracanã.

Strategic Entry into Maracanã Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Establish market presence with competitive rates
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Maracanã?

Smart Pricing Tools →

Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Maracanã is R$356 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Maracanã

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
R$138per nightR$80per nightR$24per nightR$0per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Maracanã?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Maracanã market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)R$58,610
Strong Performers (25%)R$33,910
Market AverageR$74,981
Entry Level (25%)R$0
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: R$356 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Maracanã offers strong profitability potential with premium pricing opportunities. The combination of 58% occupancy and R$356 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Maracanã?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Maracanã.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.