United States
Massachusetts

Airbnb Occupancy Rates in Massachusetts, United States(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Massachusetts, United States earn an average of $95,179 per year, with a typical occupancy rate of 60% and daily rates averaging $433. There were 17,761 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Massachusetts, United States.

Massachusetts Airbnb Market Map (October 2026)

17,761 listings

Massachusetts Market Performance

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Average Daily Rate (ADR)$433Average daily income from a booked room in Massachusetts.
Occupancy Rate60% Indicates strong demand and frequent bookings.
Median Annual Revenue$95,179The usual yearly earnings for an Airbnb in Massachusetts.
Active Listings17,761The total count of active short-term rental listings.

United States average: 55% occupancy, $302 per night.

Airbnb occupancy rates by city in the United States

Period: January 2026 - September 2026

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Airbnb market analytics dashboard for Massachusetts, United States

How Often Will Your Airbnb Be Booked in Massachusetts?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Massachusetts is 60%, meaning properties are booked for about 220 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Massachusetts

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
90%71%40%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Massachusetts

Peak Months

June, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Massachusetts?

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One of the most common questions for potential Airbnb hosts in Massachusetts is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Massachusetts

Best-in-class Airbnb properties (top 10%) in Massachusetts achieve around $126,563 annually, while strong performers (top 25%) earn at least $75,228. Typical properties generate about $36,826 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Should You Charge for Your Airbnb in Massachusetts?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Massachusetts is $433 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Massachusetts

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$648per night$401per night$218per night$112per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Massachusetts?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Massachusetts market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$126,563
Strong Performers (25%)$75,228
Market Average$95,179
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $433 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Massachusetts offers excellent profitability potential with premium pricing opportunities. The combination of 60% occupancy and $433 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Massachusetts?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Massachusetts.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Massachusetts Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Massachusetts perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,775
Daily Rate$316
Occupancy66%
Revenue$76,303
Active Listings423
Daily Rate$1,237
Occupancy60%
Revenue$273,229
Active Listings830
Daily Rate$508
Occupancy60%
Revenue$113,241
Active Listings735
Daily Rate$553
Occupancy56%
Revenue$113,939
Active Listings397
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Siasconset

Active Listings81
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Dennis

Active Listings99
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Yarmouth Port

Active Listings86
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Sandwich

Active Listings96
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Active Listings144
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Sagamore

Active Listings88
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Great Barrington

Active Listings97
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Active Listings106
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New Bedford

Active Listings96
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Springfield

Active Listings91
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