Airbnb Occupancy Rates in Mérida, Yucatán(August 2026)

Source: GuestFavoritesLast updated: 2026-08-20

Airbnbs in Mérida, Yucatán earn an average of $296,928 per year, with a typical occupancy rate of 58% and daily rates averaging $1,402. There were 4,929 listings published on Airbnb in August 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Mérida, Mexico.

Mérida Airbnb Market Map (August 2026)

4,929 listings

Mérida Market Performance

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Average Daily Rate (ADR)$1,402Average daily income from a booked room in Mérida.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual Revenue$296,928The usual yearly earnings for an Airbnb in Mérida.
Active Listings4,929The total count of active short-term rental listings.

Period: November 2025 - July 2026

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How Often Will Your Airbnb Be Booked in Mérida?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Mérida is 58%, meaning properties are booked for about 212 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Mérida

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
93%77%48%8%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Mérida

Peak Months

April, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

October, September

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Mérida?

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One of the most common questions for potential Airbnb hosts in Mérida is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Mérida

Best-in-class Airbnb properties (top 10%) in Mérida achieve around $495,228 annually, while strong performers (top 25%) earn at least $267,605. Typical properties generate about $128,667 per year, and entry-level listings (bottom 25%) see earnings near $21,027, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Mérida?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Mérida is $1,402 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Mérida

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$2,372per night$1,395per night$800per night$265per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Mérida?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Mérida market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$495,228
Strong Performers (25%)$267,605
Market Average$296,928
Entry Level (25%)$21,027
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $1,402 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Mérida offers strong profitability potential with premium pricing opportunities. The combination of 58% occupancy and $1,402 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Mérida?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Mérida.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Mérida Are Most Profitable for Airbnb?

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Not all areas within Mérida perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings4,780
Daily Rate$1,399
Occupancy58%
Revenue$297,143

Cholul

Active Listings89
Daily Rate$1,432
Occupancy52%
Revenue$272,354

Komchén

Active Listings26
Daily Rate$2,079
Occupancy51%
Revenue$394,491

Chablekal

Active Listings16
Daily Rate$2,298
Occupancy44%
Revenue$373,364

Caucel

Active Listings13
Daily Rate$--
Occupancy--%
Revenue$--

San José Tzal

Active Listings1
Daily Rate$--
Occupancy--%
Revenue$--

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