Airbnb Occupancy Rates in Mexico
Occupancy and revenue by city (October 2026)

Source: GuestFavoritesLast updated: 2026-10-02

The Airbnb occupancy rate in Mexico is 47%, with an average daily rate of $2,504 and $437,579 in annual revenue per listing, across 217,012 active listings.

How many active Airbnb listings are in Mexico?

There are 217,012 active Airbnb listings in Mexico, across 32 regions tracked by GuestFavorites.

What is the most profitable Airbnb location in Mexico?

By annual revenue per listing, Isla Mujeres leads the markets we track in Mexico at $1,168,334 per property per year.

How is the Mexico Airbnb market data calculated?

GuestFavorites tracks Mexico Airbnb listings over the last 12 months (October 2025 - September 2026, 32 regions). Occupancy is the share of available nights that were booked, and country averages give more weight to markets with more listings. City-by-city figures are below.

The largest Airbnb markets in Mexico are Mexico City, Playa Del Carmen, Tulum, Puerto Vallarta, Mazatlán.

Airbnb Markets in Mexico (October 2026)

32 regions

Mexico Airbnb Market Guide

Where you buy matters more than any other Airbnb decision. This guide uses GuestFavorites data to compare occupancy, nightly rates, and revenue across Mexico.

We track 32 regions in Mexico. Demand, pricing, and revenue vary a lot between them, so compare markets before you invest.

Which Cities Have the Most Airbnb Listings in Mexico?

These are the largest Airbnb markets in Mexico by number of active listings:

  • Mexico City: 18,028 active listings | Occupancy: 64% | Daily Rate: $2,090 | Annual Revenue: $488,143
  • Playa Del Carmen: 9,919 active listings | Occupancy: 56% | Daily Rate: $2,147 | Annual Revenue: $438,455
  • Tulum: 9,056 active listings | Occupancy: 43% | Daily Rate: $2,771 | Annual Revenue: $439,265
  • Puerto Vallarta: 7,915 active listings | Occupancy: 57% | Daily Rate: $3,794 | Annual Revenue: $787,087
  • Mazatlán: 7,146 active listings | Occupancy: 39% | Daily Rate: $2,007 | Annual Revenue: $285,147

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Airbnb Market Performance in Mexico

Daily Rate$2,504Average nightly price across Mexico
Occupancy Rate47% Moderate demand
Annual Revenue per Listing$437,579Average yearly earnings per property
Active Listings217,012Active Airbnb listings in Mexico

Largest Airbnb Markets by Listings

Markets with the most active Airbnb listings. Large supply usually means established demand, but also more competition.

Mexico City, Mexico

18,028 active listings
Occupancy 64%
Daily Rate $2,090
Revenue $488,143

Playa Del Carmen, Solidaridad

9,919 active listings
Occupancy 56%
Daily Rate $2,147
Revenue $438,455

Tulum, Quintana Roo

9,056 active listings
Occupancy 43%
Daily Rate $2,771
Revenue $439,265

Puerto Vallarta, Jalisco

7,915 active listings
Occupancy 57%
Daily Rate $3,794
Revenue $787,087

Mazatlán, Sinaloa

7,146 active listings
Occupancy 39%
Daily Rate $2,007
Revenue $285,147

Acapulco De Juárez, Guerrero

7,010 active listings
Occupancy 40%
Daily Rate $2,948
Revenue $433,786

Cancún, Benito Juárez

5,937 active listings
Occupancy 57%
Daily Rate $2,136
Revenue $443,547

Guadalajara, Jalisco

5,011 active listings
Occupancy 51%
Daily Rate $1,342
Revenue $251,972

Mérida, Yucatán

4,774 active listings
Occupancy 58%
Daily Rate $1,390
Revenue $295,107

Cabo San Lucas, Los Cabos

4,337 active listings
Occupancy 49%
Daily Rate $8,367
Revenue $1,509,863

Monterrey, Nuevo León

3,503 active listings
Occupancy 53%
Daily Rate $1,414
Revenue $273,789

Puerto Peñasco, Sonora

2,907 active listings
Occupancy 37%
Daily Rate $3,941
Revenue $539,274

Oaxaca De Juárez, Oaxaca

2,537 active listings
Occupancy 51%
Daily Rate $2,004
Revenue $373,374

Zapopan, Jalisco

2,326 active listings
Occupancy 50%
Daily Rate $1,542
Revenue $280,922

Tijuana, Baja California

2,129 active listings
Occupancy 50%
Daily Rate $1,423
Revenue $262,232

Bucerías, Bahía De Banderas

2,018 active listings
Occupancy 54%
Daily Rate $3,372
Revenue $668,153

San Miguel De Allende, Guanajuato

2,001 active listings
Occupancy 42%
Daily Rate $3,462
Revenue $528,539

Santiago De Querétaro, Querétaro

1,999 active listings
Occupancy 58%
Daily Rate $930
Revenue $196,933

La Paz, Baja California Sur

1,963 active listings
Occupancy 59%
Daily Rate $2,177
Revenue $468,413

Playas De Rosarito, Baja California

1,835 active listings
Occupancy 37%
Daily Rate $2,968
Revenue $399,864

Highest Revenue per Listing

Markets where the average listing earns the most per year. Revenue is not profit: check purchase prices and local rules before investing.

Isla Mujeres, Quintana Roo

775 active listings
Occupancy 58%
Daily Rate $5,553
Revenue $1,168,334

San José Del Cabo, Los Cabos

1,666 active listings
Occupancy 55%
Daily Rate $7,651
Revenue $1,528,444

Cabo San Lucas, Los Cabos

4,337 active listings
Occupancy 49%
Daily Rate $8,367
Revenue $1,509,863

El Pescadero, La Paz

425 active listings
Occupancy 47%
Daily Rate $5,287
Revenue $914,211

Zona Urbana Ejido Isla Mujeres, Isla Mujeres

252 active listings
Occupancy 55%
Daily Rate $8,547
Revenue $1,709,590

Brisas De Zicatela, Santa María Colotepec

1,199 active listings
Occupancy 59%
Daily Rate $3,416
Revenue $731,642

Puerto Aventuras, Solidaridad

550 active listings
Occupancy 52%
Daily Rate $5,965
Revenue $1,129,097

Sayulita, Bahía De Banderas

1,770 active listings
Occupancy 53%
Daily Rate $4,350
Revenue $839,977

Cruz De Huanacaxtle, Bahía De Banderas

804 active listings
Occupancy 48%
Daily Rate $5,239
Revenue $912,994

Puerto Vallarta, Jalisco

7,915 active listings
Occupancy 57%
Daily Rate $3,794
Revenue $787,087

Bacalar, Quintana Roo

508 active listings
Occupancy 54%
Daily Rate $3,012
Revenue $590,875

Chicxulub (Chicxulub Puerto), Progreso

371 active listings
Occupancy 49%
Daily Rate $3,210
Revenue $570,343

Bucerías, Bahía De Banderas

2,018 active listings
Occupancy 54%
Daily Rate $3,372
Revenue $668,153

Mexico City, Mexico

18,028 active listings
Occupancy 64%
Daily Rate $2,090
Revenue $488,143

Santiago, Nuevo León

288 active listings
Occupancy 32%
Daily Rate $4,593
Revenue $536,862

Zihuatanejo, Zihuatanejo De Azueta

683 active listings
Occupancy 49%
Daily Rate $3,885
Revenue $688,763

San Miguel De Allende, Guanajuato

2,001 active listings
Occupancy 42%
Daily Rate $3,462
Revenue $528,539

Fraccionamiento Lomas De Cocoyoc, Atlatlahucan

406 active listings
Occupancy 35%
Daily Rate $4,526
Revenue $576,145

Puerto Peñasco, Sonora

2,907 active listings
Occupancy 37%
Daily Rate $3,941
Revenue $539,274

La Paz, Baja California Sur

1,963 active listings
Occupancy 59%
Daily Rate $2,177
Revenue $468,413

Highest Occupancy Markets

Markets where listings are booked for the highest share of available nights.

Mexico City, Mexico

18,028 active listings
Occupancy 64%
Daily Rate $2,090
Revenue $488,143

La Paz, Baja California Sur

1,963 active listings
Occupancy 59%
Daily Rate $2,177
Revenue $468,413

Brisas De Zicatela, Santa María Colotepec

1,199 active listings
Occupancy 59%
Daily Rate $3,416
Revenue $731,642

Mérida, Yucatán

4,774 active listings
Occupancy 58%
Daily Rate $1,390
Revenue $295,107

Santiago De Querétaro, Querétaro

1,999 active listings
Occupancy 58%
Daily Rate $930
Revenue $196,933

Juárez, Chihuahua

1,357 active listings
Occupancy 58%
Daily Rate $1,041
Revenue $219,464

Isla Mujeres, Quintana Roo

775 active listings
Occupancy 58%
Daily Rate $5,553
Revenue $1,168,334

Villa De Pozos, San Luis Potosí

281 active listings
Occupancy 57%
Daily Rate $854
Revenue $178,024

Cancún, Benito Juárez

5,937 active listings
Occupancy 57%
Daily Rate $2,136
Revenue $443,547

Puerto Vallarta, Jalisco

7,915 active listings
Occupancy 57%
Daily Rate $3,794
Revenue $787,087

Puerto Escondido, San Pedro Mixtepec

775 active listings
Occupancy 57%
Daily Rate $2,368
Revenue $488,804

San Pedro Garza García, Nuevo León

420 active listings
Occupancy 56%
Daily Rate $1,929
Revenue $396,755

Playa Del Carmen, Solidaridad

9,919 active listings
Occupancy 56%
Daily Rate $2,147
Revenue $438,455

Zona Urbana Ejido Isla Mujeres, Isla Mujeres

252 active listings
Occupancy 55%
Daily Rate $8,547
Revenue $1,709,590

San José Del Cabo, Los Cabos

1,666 active listings
Occupancy 55%
Daily Rate $7,651
Revenue $1,528,444

Bucerías, Bahía De Banderas

2,018 active listings
Occupancy 54%
Daily Rate $3,372
Revenue $668,153

Progreso, Yucatán

410 active listings
Occupancy 54%
Daily Rate $2,013
Revenue $398,157

Bacalar, Quintana Roo

508 active listings
Occupancy 54%
Daily Rate $3,012
Revenue $590,875

Monterrey, Nuevo León

3,503 active listings
Occupancy 53%
Daily Rate $1,414
Revenue $273,789

Sayulita, Bahía De Banderas

1,770 active listings
Occupancy 53%
Daily Rate $4,350
Revenue $839,977

Highest Nightly Rate Markets

Markets with the highest average daily rates, usually luxury, beach, and ski destinations.

Zona Urbana Ejido Isla Mujeres, Isla Mujeres

252 active listings
Occupancy 55%
Daily Rate $8,547
Revenue $1,709,590

Cabo San Lucas, Los Cabos

4,337 active listings
Occupancy 49%
Daily Rate $8,367
Revenue $1,509,863

San José Del Cabo, Los Cabos

1,666 active listings
Occupancy 55%
Daily Rate $7,651
Revenue $1,528,444

Puerto Aventuras, Solidaridad

550 active listings
Occupancy 52%
Daily Rate $5,965
Revenue $1,129,097

Isla Mujeres, Quintana Roo

775 active listings
Occupancy 58%
Daily Rate $5,553
Revenue $1,168,334

El Pescadero, La Paz

425 active listings
Occupancy 47%
Daily Rate $5,287
Revenue $914,211

Cruz De Huanacaxtle, Bahía De Banderas

804 active listings
Occupancy 48%
Daily Rate $5,239
Revenue $912,994

Bahía De Kino, Hermosillo

326 active listings
Occupancy 31%
Daily Rate $4,780
Revenue $543,746

Santiago, Nuevo León

288 active listings
Occupancy 32%
Daily Rate $4,593
Revenue $536,862

Parras De La Fuente, Parras

387 active listings
Occupancy 24%
Daily Rate $4,587
Revenue $405,510

Fraccionamiento Lomas De Cocoyoc, Atlatlahucan

406 active listings
Occupancy 35%
Daily Rate $4,526
Revenue $576,145

Primo Tapia, Playas De Rosarito

326 active listings
Occupancy 30%
Daily Rate $4,502
Revenue $490,835

Valle De Bravo, State Of Mexico

1,417 active listings
Occupancy 34%
Daily Rate $4,521
Revenue $556,234

Malinalco, State Of Mexico

224 active listings
Occupancy 33%
Daily Rate $4,361
Revenue $518,889

Sayulita, Bahía De Banderas

1,770 active listings
Occupancy 53%
Daily Rate $4,350
Revenue $839,977

Tequesquitengo, Jojutla

582 active listings
Occupancy 32%
Daily Rate $4,235
Revenue $500,838

San Carlos (San Carlos Nuevo Guaymas), Guaymas

1,377 active listings
Occupancy 37%
Daily Rate $4,022
Revenue $537,710

San Felipe, Baja California

346 active listings
Occupancy 29%
Daily Rate $4,024
Revenue $426,064

Tapalpa, Jalisco

397 active listings
Occupancy 27%
Daily Rate $4,020
Revenue $399,890

Puerto Peñasco, Sonora

2,907 active listings
Occupancy 37%
Daily Rate $3,941
Revenue $539,274

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