Airbnb Occupancy Rates in Montana, United States(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Montana, United States earn an average of $72,578 per year, with a typical occupancy rate of 54% and daily rates averaging $368. There were 11,534 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Montana, United States.

Montana Airbnb Market Map (October 2026)

11,534 listings

Montana Market Performance

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Average Daily Rate (ADR)$368Average daily income from a booked room in Montana.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenue$72,578The usual yearly earnings for an Airbnb in Montana.
Active Listings11,534The total count of active short-term rental listings.

United States average: 55% occupancy, $302 per night.

Airbnb occupancy rates by city in the United States

Period: January 2026 - September 2026

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How Often Will Your Airbnb Be Booked in Montana?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Montana is 54%, meaning properties are booked for about 197 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Montana

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
87%69%41%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Montana

Peak Months

June, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Montana?

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One of the most common questions for potential Airbnb hosts in Montana is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Montana

Best-in-class Airbnb properties (top 10%) in Montana achieve around $117,179 annually, while strong performers (top 25%) earn at least $57,345. Typical properties generate about $27,674 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Montana?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Montana is $368 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Montana

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$647per night$345per night$197per night$78per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Montana?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Montana market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$117,179
Strong Performers (25%)$57,345
Market Average$72,578
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $368 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Montana offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and $368 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Montana?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Montana.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Montana Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Montana perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings958
Daily Rate$775
Occupancy48%
Revenue$136,067
Active Listings1,089
Daily Rate$544
Occupancy51%
Revenue$101,939
Active Listings451
Daily Rate$365
Occupancy61%
Revenue$81,990
Active Listings336
Daily Rate$422
Occupancy53%
Revenue$82,198
Active Listings420
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West Glacier

Active Listings91
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Martin City

Active Listings87
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South Glastonbury

Active Listings71
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Active Listings156
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Hungry Horse

Active Listings87
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East Glacier Park Village

Active Listings91
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Active Listings100
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Active Listings151
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Cooke City

Active Listings72
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Gallatin Gateway

Active Listings68
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Somers

Active Listings59
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Active Listings153
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Polson

Active Listings97
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Emigrant

Active Listings51
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Evergreen

Active Listings69
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Active Listings143
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Seeley Lake

Active Listings74
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Corwin Springs

Active Listings40
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Babb

Active Listings43
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Woods Bay

Active Listings39
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Hamilton

Active Listings76
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Ennis

Active Listings44
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Philipsburg

Active Listings43
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Dillon

Active Listings49
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