Airbnb Occupancy Rates in Nayarit, Mexico(July 2026)

Source: GuestFavoritesLast updated: 2026-07-04

Airbnbs in Nayarit, Mexico earn an average of $828,961 per year, with a typical occupancy rate of 50% and daily rates averaging $4,516. There were 9,727 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Nayarit, Mexico.

Nayarit Airbnb Market Map (July 2026)

9,727 listings

Nayarit Market Performance

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Average Daily Rate (ADR)$4,516Average daily income from a booked room in Nayarit.
Occupancy Rate50% Indicates strong demand and frequent bookings.
Median Annual Revenue$828,961The usual yearly earnings for an Airbnb in Nayarit.
Active Listings9,727The total count of active short-term rental listings.

Period: November 2025 - June 2026

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How Often Will Your Airbnb Be Booked in Nayarit?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Nayarit is 50%, meaning properties are booked for about 184 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Nayarit

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
84%62%30%3%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Nayarit

Peak Months

April, March

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

July, May

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

September, October

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Nayarit?

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One of the most common questions for potential Airbnb hosts in Nayarit is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Nayarit

Best-in-class Airbnb properties (top 10%) in Nayarit achieve around $1,117,770 annually, while strong performers (top 25%) earn at least $544,163. Typical properties generate about $182,771 per year, and entry-level listings (bottom 25%) see earnings near $19,883, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Nayarit?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Nayarit Airbnb market currently features 9,727 active listings with an average occupancy rate of 50%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Strategic Entry into Nayarit Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Nayarit?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Nayarit is $4,516 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Nayarit

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$6,922per night$3,492per night$1,463per night$251per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Nayarit?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Nayarit market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$1,117,770
Strong Performers (25%)$544,163
Market Average$828,961
Entry Level (25%)$19,883
Profitability Factors
High Occupancy: 50% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $4,516 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Nayarit offers strong profitability potential with premium pricing opportunities. The combination of 50% occupancy and $4,516 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Nayarit?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Nayarit.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Nayarit Are Most Profitable for Airbnb?

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Not all areas within Nayarit perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,758
Daily Rate$4,469
Occupancy54%
Revenue$892,733
Active Listings2,004
Daily Rate$3,418
Occupancy55%
Revenue$690,516
Active Listings1,328
Daily Rate$3,109
Occupancy50%
Revenue$571,410
Active Listings796
Daily Rate$5,339
Occupancy47%
Revenue$935,385
Active Listings1,044
Daily Rate$--
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Active Listings234
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Active Listings404
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Active Listings115
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Active Listings156
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Active Listings124
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Santa María Del Oro

Active Listings64
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Paraíso Escondido [Colonia]

Active Listings47
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San Vicente

Active Listings85
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Xalisco

Active Listings37
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El Porvenir

Active Listings21
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Ixtlán Del Río

Active Listings24
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Las Varas

Active Listings15
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Mecatán

Active Listings2
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Compostela

Active Listings10
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Tecuala

Active Listings8
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Zacualpan

Active Listings10
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Pantanal

Active Listings3
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Ruiz

Active Listings3
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San José Del Valle

Active Listings8
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Santiago Ixcuintla

Active Listings6
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Acaponeta

Active Listings7
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Jala

Active Listings6
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Amatlán De Cañas

Active Listings3
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Valle De Banderas

Active Listings1
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La Labor

Active Listings1
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San Cayetano

Active Listings1
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San Juan De Abajo

Active Listings1
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Ahuacatlán

Active Listings3
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San Pedro Lagunillas

Active Listings2
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Jesús María

Active Listings1
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