Airbnb Occupancy Rates in Nayarit, Mexico(April 2026)

Source: GuestFavoritesLast updated: 2026-04-02

Airbnbs in Nayarit, Mexico earn an average of $49,482 per year, with a typical occupancy rate of 54% and daily rates averaging $250. There were 9,035 listings published on Airbnb in April 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Nayarit, Mexico.

Nayarit Airbnb Market Map (April 2026)

9,035 listings

Nayarit Market Performance

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Average Daily Rate (ADR)$250Average daily income from a booked room in Nayarit.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenue$49,482The usual yearly earnings for an Airbnb in Nayarit.
Active Listings9,035The total count of active short-term rental listings.

Period: November 2025 - March 2026

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How Often Will Your Airbnb Be Booked in Nayarit?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Nayarit is 54%, meaning properties are booked for about 198 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Nayarit

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
38%30%17%2%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Nayarit

Peak Months

March, January

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

August, September

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Nayarit?

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One of the most common questions for potential Airbnb hosts in Nayarit is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Nayarit

Best-in-class Airbnb properties (top 10%) in Nayarit achieve around $71,566 annually, while strong performers (top 25%) earn at least $36,362. Typical properties generate about $13,553 per year, and entry-level listings (bottom 25%) see earnings near $1,745, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Nayarit?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Nayarit Airbnb market currently features 9,035 active listings with an average occupancy rate of 54%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

November 20259,137 Airbnbs
↓ 1%vs
March 20269,035 Airbnbs
Market dynamics show a consolidation phase, with listing count decreasing by 1% over the past year. This stability provides predictable market conditions for Airbnb investment in Nayarit.

Strategic Entry into Nayarit Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Nayarit?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Nayarit is $250 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Nayarit

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$180per night$89per night$42per night$9per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Nayarit?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Nayarit market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$71,566
Strong Performers (25%)$36,362
Market Average$49,482
Entry Level (25%)$1,745
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $250 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Nayarit offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and $250 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Nayarit?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Nayarit.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Nayarit Are Most Profitable for Airbnb?

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Not all areas within Nayarit perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,672
Daily Rate$248
Occupancy59%
Revenue$53,721
Active Listings1,835
Daily Rate$190
Occupancy61%
Revenue$42,705
Active Listings784
Daily Rate$305
Occupancy51%
Revenue$57,817
Active Listings1,108
Daily Rate$197
Occupancy53%
Revenue$38,795
Active Listings1,135
Daily Rate$--
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Active Listings206
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Active Listings407
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Active Listings103
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Active Listings154
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Santa María Del Oro

Active Listings68
Daily Rate$--
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Active Listings126
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Paraíso Escondido [Colonia]

Active Listings49
Daily Rate$--
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San Vicente

Active Listings88
Daily Rate$--
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Xalisco

Active Listings34
Daily Rate$--
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El Porvenir

Active Listings23
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Ixtlán Del Río

Active Listings21
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Mecatán

Active Listings2
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Las Varas

Active Listings12
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Compostela

Active Listings11
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Tecuala

Active Listings7
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San José Del Valle

Active Listings12
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Ruiz

Active Listings5
Daily Rate$--
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Zacualpan

Active Listings10
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Pantanal

Active Listings3
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Santiago Ixcuintla

Active Listings5
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Valle De Banderas

Active Listings2
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Acaponeta

Active Listings6
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San Cayetano

Active Listings2
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La Labor

Active Listings1
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Ahuacatlán

Active Listings8
Daily Rate$--
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Jala

Active Listings3
Daily Rate$--
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Amatlán De Cañas

Active Listings2
Daily Rate$--
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San Juan De Abajo

Active Listings1
Daily Rate$--
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La Cantera

Active Listings1
Daily Rate$--
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San Pedro Lagunillas

Active Listings2
Daily Rate$--
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Revenue$--

Jesús María

Active Listings1
Daily Rate$--
Occupancy--%
Revenue$--

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