Airbnb Occupancy Rates in North Norfolk, Norfolk(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Airbnbs in North Norfolk, Norfolk earn an average of £43,146 per year, with a typical occupancy rate of 60% and daily rates averaging £197. There were 3,592 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in North Norfolk, England.

North Norfolk Airbnb Market Map (June 2026)

3,592 listings

North Norfolk Market Performance

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Average Daily Rate (ADR)£197Average daily income from a booked room in North Norfolk.
Occupancy Rate60% Indicates strong demand and frequent bookings.
Median Annual Revenue£43,146The usual yearly earnings for an Airbnb in North Norfolk.
Active Listings3,592The total count of active short-term rental listings.

Period: June 2025 - May 2026

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Airbnb market analytics dashboard for North Norfolk, Norfolk

How Often Will Your Airbnb Be Booked in North Norfolk?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in North Norfolk is 60%, meaning properties are booked for about 219 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in North Norfolk

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
95%75%48%14%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in North Norfolk

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in North Norfolk?

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One of the most common questions for potential Airbnb hosts in North Norfolk is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in North Norfolk

Best-in-class Airbnb properties (top 10%) in North Norfolk achieve around £58,172 annually, while strong performers (top 25%) earn at least £33,332. Typical properties generate about £16,609 per year, and entry-level listings (bottom 25%) see earnings near £4,046, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in North Norfolk?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The North Norfolk Airbnb market currently features 3,592 active listings with an average occupancy rate of 60%. This represents a highly competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

May 20253,211 Airbnbs
↑ 12%vs
May 20263,591 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 12% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in North Norfolk.

Strategic Entry into North Norfolk Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in North Norfolk?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in North Norfolk is £197 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in North Norfolk

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£307per night£186per night£116per night£47per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in North Norfolk?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the North Norfolk market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£58,172
Strong Performers (25%)£33,332
Market Average£43,146
Entry Level (25%)£4,046
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £197 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: North Norfolk offers excellent profitability potential with premium pricing opportunities. The combination of 60% occupancy and £197 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in North Norfolk?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in North Norfolk.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in North Norfolk Are Most Profitable for Airbnb?

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Not all areas within North Norfolk perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings295
Daily Rate£211
Occupancy62%
Revenue£48,273
Active Listings319
Daily Rate£172
Occupancy58%
Revenue£37,096
Active Listings319
Daily Rate£174
Occupancy57%
Revenue£36,694
Active Listings166
Daily Rate£237
Occupancy59%
Revenue£51,378
Active Listings146
Daily Rate£--
Occupancy--%
Revenue£--
Active Listings146
Daily Rate£--
Occupancy--%
Revenue£--
Active Listings129
Daily Rate£--
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Weybourne

Active Listings91
Daily Rate£--
Occupancy--%
Revenue£--

Cley Next The Sea

Active Listings68
Daily Rate£--
Occupancy--%
Revenue£--

Runton

Active Listings61
Daily Rate£--
Occupancy--%
Revenue£--

Wickmere

Active Listings31
Daily Rate£--
Occupancy--%
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Overstrand

Active Listings64
Daily Rate£--
Occupancy--%
Revenue£--

Bodham

Active Listings32
Daily Rate£--
Occupancy--%
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Walcott

Active Listings45
Daily Rate£--
Occupancy--%
Revenue£--

Briston

Active Listings32
Daily Rate£--
Occupancy--%
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Hoveton

Active Listings46
Daily Rate£--
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Horning

Active Listings52
Daily Rate£--
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Northrepps

Active Listings40
Daily Rate£--
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Walsingham

Active Listings45
Daily Rate£--
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Salthouse

Active Listings37
Daily Rate£--
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Kelling

Active Listings47
Daily Rate£--
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Roughton

Active Listings34
Daily Rate£--
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Happisburgh

Active Listings56
Daily Rate£--
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Sea Palling

Active Listings40
Daily Rate£--
Occupancy--%
Revenue£--

Stalham

Active Listings58
Daily Rate£--
Occupancy--%
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North Walsham

Active Listings38
Daily Rate£--
Occupancy--%
Revenue£--

Stiffkey

Active Listings35
Daily Rate£--
Occupancy--%
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Worstead

Active Listings33
Daily Rate£--
Occupancy--%
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Lessingham

Active Listings35
Daily Rate£--
Occupancy--%
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Binham

Active Listings22
Daily Rate£--
Occupancy--%
Revenue£--

Sculthorpe

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Southrepps

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Fakenham

Active Listings26
Daily Rate£--
Occupancy--%
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Dilham

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Field Dalling

Active Listings22
Daily Rate£--
Occupancy--%
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Horsey

Active Listings28
Daily Rate£--
Occupancy--%
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Hickling

Active Listings26
Daily Rate£--
Occupancy--%
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Potter Heigham

Active Listings21
Daily Rate£--
Occupancy--%
Revenue£--

Smallburgh

Active Listings23
Daily Rate£--
Occupancy--%
Revenue£--

Gimingham

Active Listings23
Daily Rate£--
Occupancy--%
Revenue£--

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