United States Maine
Portland / South Portland

Airbnb Occupancy Rates in Portland / South Portland, Maine(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Portland / South Portland, Maine earn an average of $81,155 per year, with a typical occupancy rate of 59% and daily rates averaging $379. There were 2,860 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Portland / South Portland, United States.

Portland / South Portland Airbnb Market Map (October 2026)

2,860 listings

Portland / South Portland Market Performance

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Average Daily Rate (ADR)$379Average daily income from a booked room in Portland / South Portland.
Occupancy Rate59% Indicates strong demand and frequent bookings.
Median Annual Revenue$81,155The usual yearly earnings for an Airbnb in Portland / South Portland.
Active Listings2,860The total count of active short-term rental listings.

United States average: 55% occupancy, $302 per night.

Airbnb occupancy rates by city in the United States

Period: January 2026 - September 2026

Get Live Portland / South Portland Market Intelligence

Discover detailed Portland / South Portland Airbnb Analytics and explore real-time market data to make accurate investment decisions.

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Airbnb market analytics dashboard for Portland / South Portland, Maine

How Often Will Your Airbnb Be Booked in Portland / South Portland?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Portland / South Portland is 59%, meaning properties are booked for about 214 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Portland / South Portland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
87%67%40%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Portland / South Portland

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Portland / South Portland?

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One of the most common questions for potential Airbnb hosts in Portland / South Portland is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Portland / South Portland

Best-in-class Airbnb properties (top 10%) in Portland / South Portland achieve around $103,317 annually, while strong performers (top 25%) earn at least $62,530. Typical properties generate about $33,046 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Portland / South Portland?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Portland / South Portland is $379 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Portland / South Portland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$547per night$344per night$210per night$103per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Portland / South Portland?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Portland / South Portland market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$103,317
Strong Performers (25%)$62,530
Market Average$81,155
Profitability Factors
High Occupancy: 59% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $379 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Portland / South Portland offers strong profitability potential with premium pricing opportunities. The combination of 59% occupancy and $379 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Portland / South Portland?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Portland / South Portland.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Portland / South Portland Are Most Profitable for Airbnb?

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Not all areas within Portland / South Portland perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings767
Daily Rate$370
Occupancy61%
Revenue$82,634
Active Listings164
Daily Rate$453
Occupancy50%
Revenue$84,405
Active Listings172
Daily Rate$360
Occupancy50%
Revenue$65,764
Active Listings104
Daily Rate$474
Occupancy59%
Revenue$103,116

North Windham

Active Listings88
Daily Rate$--
Occupancy--%
Revenue$--

Dunstan

Active Listings80
Daily Rate$--
Occupancy--%
Revenue$--
Active Listings123
Daily Rate$--
Occupancy--%
Revenue$--
Active Listings102
Daily Rate$--
Occupancy--%
Revenue$--

Freeport

Active Listings83
Daily Rate$--
Occupancy--%
Revenue$--

Westbrook

Active Listings88
Daily Rate$--
Occupancy--%
Revenue$--

Oak Hill

Active Listings59
Daily Rate$--
Occupancy--%
Revenue$--

Falmouth Foreside

Active Listings27
Daily Rate$--
Occupancy--%
Revenue$--

Yarmouth

Active Listings72
Daily Rate$--
Occupancy--%
Revenue$--

Bath

Active Listings76
Daily Rate$--
Occupancy--%
Revenue$--

Falmouth

Active Listings21
Daily Rate$--
Occupancy--%
Revenue$--

Cousins Island

Active Listings9
Daily Rate$--
Occupancy--%
Revenue$--

Casco

Active Listings15
Daily Rate$--
Occupancy--%
Revenue$--

Topsham

Active Listings21
Daily Rate$--
Occupancy--%
Revenue$--

Gray

Active Listings14
Daily Rate$--
Occupancy--%
Revenue$--

Richmond

Active Listings19
Daily Rate$--
Occupancy--%
Revenue$--

Littlejohn Island

Active Listings8
Daily Rate$--
Occupancy--%
Revenue$--

Gorham

Active Listings9
Daily Rate$--
Occupancy--%
Revenue$--

Cumberland Center

Active Listings8
Daily Rate$--
Occupancy--%
Revenue$--

View All 26 submarkets

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