Airbnb Occupancy Rates in Rochester, New York(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Rochester, New York earn an average of $50,528 per year, with a typical occupancy rate of 55% and daily rates averaging $254. There were 2,057 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Rochester, United States.

Rochester Airbnb Market Map (September 2026)

2,057 listings

Rochester Market Performance

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Average Daily Rate (ADR)$254Average daily income from a booked room in Rochester.
Occupancy Rate55% Indicates strong demand and frequent bookings.
Median Annual Revenue$50,528The usual yearly earnings for an Airbnb in Rochester.
Active Listings2,057The total count of active short-term rental listings.

Period: January 2026 - August 2026

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How Often Will Your Airbnb Be Booked in Rochester?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Rochester is 55%, meaning properties are booked for about 199 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Rochester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
87%68%43%21%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Rochester

Peak Months

June, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Rochester?

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One of the most common questions for potential Airbnb hosts in Rochester is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Rochester

Best-in-class Airbnb properties (top 10%) in Rochester achieve around $75,626 annually, while strong performers (top 25%) earn at least $44,706. Typical properties generate about $24,425 per year, and entry-level listings (bottom 25%) see earnings near $10,299, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Rochester?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Rochester is $254 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Rochester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$425per night$254per night$156per night$64per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Rochester?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Rochester market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$75,626
Strong Performers (25%)$44,706
Market Average$50,528
Entry Level (25%)$10,299
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $254 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Rochester offers strong profitability potential with premium pricing opportunities. The combination of 55% occupancy and $254 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Rochester?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Rochester.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Rochester Are Most Profitable for Airbnb?

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Not all areas within Rochester perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings527
Daily Rate$155
Occupancy58%
Revenue$33,461
Active Listings113
Daily Rate$401
Occupancy55%
Revenue$81,202
Active Listings155
Daily Rate$337
Occupancy45%
Revenue$55,643

Crystal Beach

Active Listings89
Daily Rate$472
Occupancy53%
Revenue$92,118

Canandaigua

Active Listings81
Daily Rate$--
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Honeoye

Active Listings78
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Sodus Point

Active Listings82
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Brighton

Active Listings85
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Irondequoit

Active Listings76
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Fairport

Active Listings32
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Pittsford

Active Listings24
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Naples

Active Listings32
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East Rochester

Active Listings31
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Ontario

Active Listings13
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Pultneyville

Active Listings11
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Palmyra

Active Listings16
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Medina

Active Listings16
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Gananda

Active Listings8
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Geneseo

Active Listings15
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Lakeville

Active Listings9
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Scottsville

Active Listings11
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Dansville

Active Listings13
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Mount Morris

Active Listings11
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Victor

Active Listings9
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Nazareth College

Active Listings6
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Avon

Active Listings6
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Nunda

Active Listings7
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Brockport

Active Listings10
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Albion

Active Listings10
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Lyons

Active Listings5
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Gates

Active Listings6
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Lima

Active Listings6
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Livonia

Active Listings6
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Spencerport

Active Listings5
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North Gates

Active Listings7
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Caledonia

Active Listings4
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Clyde

Active Listings5
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Marion

Active Listings3
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Hamlin

Active Listings5
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