Airbnb Occupancy Rates in Rochester, New York(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Airbnbs in Rochester, New York earn an average of $32,232 per year, with a typical occupancy rate of 43% and daily rates averaging $204. There were 2,077 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Rochester, United States.

Rochester Airbnb Market Map (June 2026)

2,077 listings

Rochester Market Performance

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Average Daily Rate (ADR)$204Average daily income from a booked room in Rochester.
Occupancy Rate43% Shows moderate demand and chances for more bookings.
Median Annual Revenue$32,232The usual yearly earnings for an Airbnb in Rochester.
Active Listings2,077The total count of active short-term rental listings.

Period: January 2026 - May 2026

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How Often Will Your Airbnb Be Booked in Rochester?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Rochester is 43%, meaning properties are booked for about 158 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Rochester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
80%56%26%6%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Rochester

Peak Months

July, May

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

September, January

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Rochester?

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One of the most common questions for potential Airbnb hosts in Rochester is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Rochester

Best-in-class Airbnb properties (top 10%) in Rochester achieve around $44,278 annually, while strong performers (top 25%) earn at least $27,850. Typical properties generate about $13,145 per year, and entry-level listings (bottom 25%) see earnings near $2,942, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Rochester?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Rochester Airbnb market currently features 2,077 active listings with an average occupancy rate of 43%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Strategic Entry into Rochester Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Rochester?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Rochester is $204 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Rochester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$334per night$206per night$125per night$24per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Rochester?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Rochester market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$44,278
Strong Performers (25%)$27,850
Market Average$32,232
Entry Level (25%)$2,942
Profitability Factors
High Occupancy: 43% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $204 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Rochester offers strong profitability potential with premium pricing opportunities. The combination of 43% occupancy and $204 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Rochester?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Rochester.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Rochester Are Most Profitable for Airbnb?

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Not all areas within Rochester perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings581
Daily Rate$147
Occupancy50%
Revenue$27,247
Active Listings154
Daily Rate$272
Occupancy32%
Revenue$32,718
Active Listings111
Daily Rate$309
Occupancy36%
Revenue$41,281

Crystal Beach

Active Listings83
Daily Rate$322
Occupancy37%
Revenue$44,038

Brighton

Active Listings90
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Canandaigua

Active Listings80
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Irondequoit

Active Listings84
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Sodus Point

Active Listings80
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Honeoye

Active Listings68
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Pittsford

Active Listings26
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Fairport

Active Listings32
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Ontario

Active Listings13
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East Rochester

Active Listings27
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Naples

Active Listings27
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Medina

Active Listings16
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Geneseo

Active Listings15
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Gananda

Active Listings8
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Palmyra

Active Listings15
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Gates

Active Listings9
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Pultneyville

Active Listings9
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Lakeville

Active Listings9
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Mount Morris

Active Listings11
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Scottsville

Active Listings10
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Albion

Active Listings12
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Avon

Active Listings7
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Dansville

Active Listings10
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Brockport

Active Listings10
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Victor

Active Listings8
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Nunda

Active Listings7
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Nazareth College

Active Listings6
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North Gates

Active Listings9
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Spencerport

Active Listings5
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Lima

Active Listings5
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Caledonia

Active Listings4
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Lyons

Active Listings3
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Marion

Active Listings4
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Clyde

Active Listings5
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Hamlin

Active Listings5
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Livonia

Active Listings5
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