Airbnb Occupancy Rates in Sainte-Maxime, Var(November 2026)
Airbnbs in Sainte-Maxime, Var earn an average of €59,568 per year, with a typical occupancy rate of 62% and daily rates averaging €263. There were 1,609 listings published on Airbnb in November 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Sainte-Maxime, France.
Sainte-Maxime Airbnb Market Map (November 2026)
Sainte-Maxime Market Performance
France average: 58% occupancy, €138 per night.
Airbnb occupancy rates by city in FrancePeriod: November 2025 - October 2026
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How Often Will Your Airbnb Be Booked in Sainte-Maxime?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Sainte-Maxime is 62%, meaning properties are booked for about 226 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Sainte-Maxime
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 83% | 55% | 26% | 10% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Sainte-Maxime
September, July
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
November, February
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
January, December
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Sainte-Maxime?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Sainte-Maxime is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Sainte-Maxime
Best-in-class Airbnb properties (top 10%) in Sainte-Maxime achieve around €63,234 annually, while strong performers (top 25%) earn at least €26,696. Typical properties generate about €10,342 per year, and entry-level listings (bottom 25%) see earnings near €3,279, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!
What Can You Learn from Top-Performing Airbnbs in Sainte-Maxime?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Sainte-Maxime and what makes them successful.
What Should You Charge for Your Airbnb in Sainte-Maxime?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Sainte-Maxime is €263 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Sainte-Maxime
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| €363per night | €160per night | €58per night | €17per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Sainte-Maxime?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Sainte-Maxime market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Sainte-Maxime?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Sainte-Maxime.
Rules for new hosts
Can a new host open an entire-home rental here?
Yes. A permit is required.
- 2026Micro-BIC thresholds revised for income from 2026: EUR 83,600 with a 50% allowance for rated meublés; non-rated stay at EUR 15,000 and 30%.
- March 2026Decrees n° 2026-196 and 2026-197: platforms send rental data to a single public body (the DGE) through the 'API meublés'. The Conseil constitutionnel (decision 2025-1186 QPC) upholds the two-thirds co-ownership ban.
- May 2026Registration with a number required for every meublé de tourisme through a national online service (L.324-1-1 Code du tourisme), in line with EU Regulation 2024/1028. The national service is not yet open (expected Q4 2026), so town-hall numbers still apply.
- TodayNext change in 86 months
- 2034New change-of-use permits need a DPE of A–D (mainland), and every meublé that is not a primary residence must meet decent-housing energy standards.
- 2026Micro-BIC thresholds revised for income from 2026: EUR 83,600 with a 50% allowance for rated meublés; non-rated stay at EUR 15,000 and 30%.
- March 2026Decrees n° 2026-196 and 2026-197: platforms send rental data to a single public body (the DGE) through the 'API meublés'. The Conseil constitutionnel (decision 2025-1186 QPC) upholds the two-thirds co-ownership ban.
- May 2026Registration with a number required for every meublé de tourisme through a national online service (L.324-1-1 Code du tourisme), in line with EU Regulation 2024/1028. The national service is not yet open (expected Q4 2026), so town-hall numbers still apply.
- TodayNext change in 86 months
- 2034New change-of-use permits need a DPE of A–D (mainland), and every meublé that is not a primary residence must meet decent-housing energy standards.
- Licence
- PermitMunicipal
- Zoning limits
- In some areasNational
- Building / HOA
- Bylaws can ban itNational
Sainte-Maxime requires a 13-character registration number for every tourist rental. Renting a home that is not the host's primary residence also needs a change-of-use permit from the first night, filed with the town's urban-planning office. Its duration and any compensation or quota are not published, so check them with the town hall; primary residences keep the national 120-night cap.
Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.
Registration Numbers on Airbnb
90% of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Stringent licensing requirements, frequent inspections, and comprehensive safety standards.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Maximum compliance ensures premium market positioning and long-term stability.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
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