Airbnb Occupancy Rates in São Martinho, Ilha Da Madeira(October 2026)
Airbnbs in São Martinho, Ilha Da Madeira earn an average of €42,379 per year, with a typical occupancy rate of 72% and daily rates averaging €162. There were 989 listings published on Airbnb in October 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in São Martinho, Portugal.
São Martinho Airbnb Market Map (October 2026)
São Martinho Market Performance
Portugal average: 63% occupancy, €159 per night.
Airbnb occupancy rates by city in PortugalPeriod: December 2025 - September 2026
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How Often Will Your Airbnb Be Booked in São Martinho?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in São Martinho is 72%, meaning properties are booked for about 262 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in São Martinho
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) |
|---|---|---|
| 95% | 87% | 72% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance |
Seasonal Occupancy Patterns in São Martinho
September, July
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
March, February
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
January, December
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in São Martinho?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in São Martinho is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in São Martinho
Best-in-class Airbnb properties (top 10%) in São Martinho achieve around €65,101 annually, while strong performers (top 25%) earn at least €45,748. Typical properties generate about €30,584 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in São Martinho?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in São Martinho and what makes them successful.
What Should You Charge for Your Airbnb in São Martinho?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in São Martinho is €162 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in São Martinho
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| €254per night | €181per night | €131per night | €97per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in São Martinho?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the São Martinho market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in São Martinho?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in São Martinho.
Rules for new hosts
Can a new host open an entire-home rental here?
Only in some areas. Registration is required.
- June 2026Regulamento n.º 787/2026 in force: São Martinho in Containment Area 2
- TodayNo change scheduled
- June 2026Regulamento n.º 787/2026 in force: São Martinho in Containment Area 2
- TodayNo change scheduled
- New licences
- Limited to some areasMunicipal
- Licence
- RegistrationNational
- Zoning limits
- In some areasMunicipal
São Martinho is in Containment Area 2 of the Funchal AL regulation (Regulamento n.º 787/2026, in force since 30 June 2026): a newcomer can register only an independent house, or rooms inside one, with its own entrance and no shared areas. Apartments and hostels are allowed only in buildings wholly in commercial or service use, and the regulation's exceptions for rehabilitated or long-vacant buildings never apply to homes let as housing in the last two years. Funchal charges a tourist tax of EUR 2 per night, up to 7 nights.
Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.
Registration Numbers on Airbnb
None of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Minimal registration requirements may apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Very low compliance barriers make it easy to start your Airbnb business.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
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