Portugal Madeira
Ilha Da Madeira

Airbnb Occupancy Rates in Ilha Da Madeira, Madeira(October 2026)

Source: GuestFavoritesLast updated: 2026-10-21

Airbnbs in Ilha Da Madeira, Madeira earn an average of €37,108 per year, with a typical occupancy rate of 71% and daily rates averaging €143. There were 7,689 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Ilha Da Madeira, Portugal.

Ilha Da Madeira Airbnb Market Map (October 2026)

7,689 listings

Ilha Da Madeira Market Performance

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Average Daily Rate (ADR)€143Average daily income from a booked room in Ilha Da Madeira.
Occupancy Rate71% Indicates strong demand and frequent bookings.
Median Annual Revenue€37,108The usual yearly earnings for an Airbnb in Ilha Da Madeira.
Active Listings7,689The total count of active short-term rental listings.

Portugal average: 63% occupancy, €159 per night.

Airbnb occupancy rates by city in Portugal

Period: December 2025 - September 2026

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Airbnb market analytics dashboard for Ilha Da Madeira, Madeira

How Often Will Your Airbnb Be Booked in Ilha Da Madeira?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Ilha Da Madeira is 71%, meaning properties are booked for about 259 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Ilha Da Madeira

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
96%87%72%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Ilha Da Madeira

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Ilha Da Madeira?

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One of the most common questions for potential Airbnb hosts in Ilha Da Madeira is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Ilha Da Madeira

Best-in-class Airbnb properties (top 10%) in Ilha Da Madeira achieve around €56,709 annually, while strong performers (top 25%) earn at least €38,223. Typical properties generate about €26,515 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Ilha Da Madeira?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Ilha Da Madeira is €143 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Ilha Da Madeira

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€232per night€154per night€113per night€86per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Ilha Da Madeira?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Ilha Da Madeira market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€56,709
Strong Performers (25%)€38,223
Market Average€37,108
Profitability Factors
High Occupancy: 71% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €143 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Ilha Da Madeira offers excellent profitability potential with competitive pricing advantages. The combination of 71% occupancy and €143 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Ilha Da Madeira?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Ilha Da Madeira.

Rules for new hosts

Can a new host open an entire-home rental here?

Yes. Registration is required.

Regulation level Low
  1. June 2026Regulamento n.º 787/2026 (Funchal AL management regulation) in force
  2. October 2026Santa Cruz suspension of new AL registrations starts (date per press; up to 1 year)
  3. TodayNo change scheduled
Licence
RegistrationNational
Building / HOA
Bylaws can ban itNational
Enforcement
MediumNational

Madeira's rules depend on the municipality. Funchal, with about 3,400 registrations, has had a municipal AL regulation since 30 June 2026 that bars new registrations in the Sé parish and in its other parishes allows only independent houses, with narrow exceptions, while Santa Cruz (Caniço, Santa Cruz, Gaula) suspended new registrations across the municipality from about 19 October 2026 for up to a year while it drafts its own regulation. Elsewhere on the island, including Calheta and Ponta do Sol, the national open-registration regime applies.

Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Ilha Da Madeira Are Most Profitable for Airbnb?

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Not all areas within Ilha Da Madeira perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings989
Daily Rate€162
Occupancy71%
Revenue€42,420
Active Listings613
Daily Rate€131
Occupancy73%
Revenue€35,511
Active Listings454
Daily Rate€169
Occupancy72%
Revenue€44,716
Active Listings438
Daily Rate€160
Occupancy72%
Revenue€42,336
Active Listings548
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Ponta Delgada

Active Listings99
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Monte

Active Listings72
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Campanário

Active Listings68
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Ponta Do Pargo

Active Listings66
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Madalena Do Mar

Active Listings69
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Seixal

Active Listings59
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Santana

Active Listings80
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Porto Da Cruz

Active Listings66
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Jardim Do Mar

Active Listings51
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Água De Pena

Active Listings54
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São Roque

Active Listings42
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Caniçal

Active Listings45
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Faial

Active Listings29
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São Jorge

Active Listings35
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Santo António Da Serra

Active Listings32
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