Airbnb Occupancy Rates in
Soho, Málaga
(February 2026)
Airbnbs in Soho, Málaga earn an average of €44,519 per year, with a typical occupancy rate of 75% and daily rates averaging €162. There were 695 listings published on Airbnb in February 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Soho, Spain.
Soho Airbnb Market Map (February 2026)
Soho Market Performance
Period: February 2025 - January 2026
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How Often Will Your Airbnb Be Booked in Soho?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Soho is 75%, meaning properties are booked for about 273 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Soho
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Low-performing
(Bottom 25%)
|
|---|---|---|---|
| 97% | 89% | 78% | 59% |
|
*High desirability & optimized availability
|
*Good market fit & guest satisfaction
|
*Standard market performance
|
*Higher vacancy, optimization needed
|
Seasonal Occupancy Patterns in Soho
February, October
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
December, March
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
June, January
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Soho?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Soho is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Soho
Best-in-class Airbnb properties (top 10%) in Soho achieve around €64,071 annually, while strong performers (top 25%) earn at least €47,410. Typical properties generate about €34,019 per year, and entry-level listings (bottom 25%) see earnings near €21,270, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Soho?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Soho and what makes them successful.
How Competitive is the Airbnb Market in Soho?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Soho Airbnb market currently features 695 active listings with an average occupancy rate of 75%. This represents a moderately competitive market environment where strong demand supports premium pricing.
Airbnb Listings: Change Over Time
Strategic Entry into Soho Airbnb Market
Competitive Positioning
- Target premium segment with high-quality amenities
- Balance quality and competitive pricing
- Position as luxury accommodation option
Market Opportunities
- Strong demand supports premium pricing strategies
- Stable market provides predictable investment returns
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in Soho?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Soho is €162 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Soho
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Budget
(Bottom 25%)
|
|---|---|---|---|
| €249 per night | €190 per night | €142 per night | €111 per night |
|
*Top locations, big properties, premium amenities
|
*Good property management, highly rated
|
*Standard market performance
|
*Basic properties, less desirable locations
|
Is It Profitable to Start an Airbnb in Soho?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Soho market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Soho?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Soho.
Current Regulatory Status
87% of properties are licensed, demonstrating very strict regulatory compliance.
Key Regulatory Requirements
Stringent licensing requirements, frequent inspections, and comprehensive safety standards.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Maximum compliance ensures premium market positioning and long-term stability.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
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