Airbnb Occupancy Rates in Turku, Varsinais Suomi(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Turku, Varsinais Suomi earn an average of €20,635 per year, with a typical occupancy rate of 63% and daily rates averaging €90. There were 671 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Turku, Finland.

Turku Airbnb Market Map (September 2026)

671 listings

Turku Market Performance

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Average Daily Rate (ADR)€90Average daily income from a booked room in Turku.
Occupancy Rate63% Indicates strong demand and frequent bookings.
Median Annual Revenue€20,635The usual yearly earnings for an Airbnb in Turku.
Active Listings671The total count of active short-term rental listings.

Period: March 2026 - August 2026

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How Often Will Your Airbnb Be Booked in Turku?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Turku is 63%, meaning properties are booked for about 229 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Turku

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
97%84%61%27%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Turku

Peak Months

June, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Turku?

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One of the most common questions for potential Airbnb hosts in Turku is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Turku

Best-in-class Airbnb properties (top 10%) in Turku achieve around €30,622 annually, while strong performers (top 25%) earn at least €22,198. Typical properties generate about €14,726 per year, and entry-level listings (bottom 25%) see earnings near €5,970, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Turku?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Turku is €90 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Turku

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€132per night€98per night€75per night€47per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Turku?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Turku market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€30,622
Strong Performers (25%)€22,198
Market Average€20,635
Entry Level (25%)€5,970
Profitability Factors
High Occupancy: 63% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €90 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Turku offers excellent profitability potential with value-based market positioning. The combination of 63% occupancy and €90 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Turku?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Turku.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Turku Are Most Profitable for Airbnb?

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Not all areas within Turku perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings442
Daily Rate€90
Occupancy62%
Revenue€20,658

Länsikeskus

Active Listings72
Daily Rate€92
Occupancy63%
Revenue€21,514

Hirvensalo Kakskerta

Active Listings24
Daily Rate€152
Occupancy58%
Revenue€32,603

Nummi Halinen

Active Listings35
Daily Rate€82
Occupancy63%
Revenue€19,253

Skanssi Uittamo

Active Listings33
Daily Rate€--
Occupancy--%
Revenue€--

Runosmäki Raunistula

Active Listings36
Daily Rate€--
Occupancy--%
Revenue€--

Pansio Jyrkkälä

Active Listings11
Daily Rate€--
Occupancy--%
Revenue€--

Maaria Paattinen

Active Listings10
Daily Rate€--
Occupancy--%
Revenue€--

Varissuo Lauste

Active Listings8
Daily Rate€--
Occupancy--%
Revenue€--

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