Airbnb Occupancy Rates in Ville Marie, Montréal(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in Ville Marie, Montréal earn an average of $70,109 per year, with a typical occupancy rate of 66% and daily rates averaging $290. There were 2,145 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Ville Marie, Canada.

Ville Marie Airbnb Market Map (September 2026)

2,145 listings

Ville Marie Market Performance

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Average Daily Rate (ADR)$290Average daily income from a booked room in Ville Marie.
Occupancy Rate66% Indicates strong demand and frequent bookings.
Median Annual Revenue$70,109The usual yearly earnings for an Airbnb in Ville Marie.
Active Listings2,145The total count of active short-term rental listings.

Period: February 2026 - August 2026

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How Often Will Your Airbnb Be Booked in Ville Marie?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Ville Marie is 66%, meaning properties are booked for about 242 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Ville Marie

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
96%88%74%49%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Ville Marie

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Ville Marie?

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One of the most common questions for potential Airbnb hosts in Ville Marie is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Ville Marie

Best-in-class Airbnb properties (top 10%) in Ville Marie achieve around $115,862 annually, while strong performers (top 25%) earn at least $80,993. Typical properties generate about $54,771 per year, and entry-level listings (bottom 25%) see earnings near $34,351, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Ville Marie?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Ville Marie is $290 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Ville Marie

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$453per night$315per night$226per night$166per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Ville Marie?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Ville Marie market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$115,862
Strong Performers (25%)$80,993
Market Average$70,109
Entry Level (25%)$34,351
Profitability Factors
High Occupancy: 66% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $290 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Ville Marie offers excellent profitability potential with premium pricing opportunities. The combination of 66% occupancy and $290 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Ville Marie?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Ville Marie.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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