Airbnb Occupancy Rates in Bauru, São Paulo(October 2026)

Source: GuestFavoritesLast updated: 2026-10-16

Airbnbs in Bauru, São Paulo earn an average of R$36,755 per year, with a typical occupancy rate of 58% and daily rates averaging R$173. There were 721 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Bauru, Brazil.

Bauru Airbnb Market Map (October 2026)

721 listings

Bauru Market Performance

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Average Daily Rate (ADR)R$173Average daily income from a booked room in Bauru.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual RevenueR$36,755The usual yearly earnings for an Airbnb in Bauru.
Active Listings721The total count of active short-term rental listings.

Brazil average: 48% occupancy, R$424 per night.

Airbnb occupancy rates by city in Brazil

Period: January 2026 - September 2026

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How Often Will Your Airbnb Be Booked in Bauru?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Bauru is 58%, meaning properties are booked for about 212 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Bauru

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
89%76%47%7%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Bauru

Peak Months

July, May

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Bauru?

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One of the most common questions for potential Airbnb hosts in Bauru is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Bauru

Best-in-class Airbnb properties (top 10%) in Bauru achieve around R$53,063 annually, while strong performers (top 25%) earn at least R$39,167. Typical properties generate about R$23,496 per year, and entry-level listings (bottom 25%) see earnings near R$3,057, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Bauru?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Bauru is R$173 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Bauru

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
R$259per nightR$182per nightR$140per nightR$51per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Bauru?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Bauru market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)R$53,063
Strong Performers (25%)R$39,167
Market AverageR$36,755
Entry Level (25%)R$3,057
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: R$173 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Bauru offers strong profitability potential with premium pricing opportunities. The combination of 58% occupancy and R$173 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Bauru?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Bauru.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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