Airbnb Occupancy Rates in Broadland, Norfolk(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Broadland, Norfolk earn an average of £35,061 per year, with a typical occupancy rate of 60% and daily rates averaging £159. There were 599 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Broadland, England.

Broadland Airbnb Market Map (October 2026)

599 listings

Broadland Market Performance

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Average Daily Rate (ADR)£159Average daily income from a booked room in Broadland.
Occupancy Rate60% Indicates strong demand and frequent bookings.
Median Annual Revenue£35,061The usual yearly earnings for an Airbnb in Broadland.
Active Listings599The total count of active short-term rental listings.

England average: 59% occupancy, £168 per night.

Airbnb occupancy rates by city in England

Period: October 2025 - September 2026

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How Often Will Your Airbnb Be Booked in Broadland?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Broadland is 60%, meaning properties are booked for about 221 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Broadland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
97%78%51%18%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Broadland

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Broadland?

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One of the most common questions for potential Airbnb hosts in Broadland is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Broadland

Best-in-class Airbnb properties (top 10%) in Broadland achieve around £44,029 annually, while strong performers (top 25%) earn at least £27,209. Typical properties generate about £15,362 per year, and entry-level listings (bottom 25%) see earnings near £4,897, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Broadland?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Broadland is £159 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Broadland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£278per night£155per night£103per night£49per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Broadland?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Broadland market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£44,029
Strong Performers (25%)£27,209
Market Average£35,061
Entry Level (25%)£4,897
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £159 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Broadland offers excellent profitability potential with premium pricing opportunities. The combination of 60% occupancy and £159 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Broadland?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Broadland.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Broadland Are Most Profitable for Airbnb?

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Not all areas within Broadland perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Brundall

Active Listings36
Daily Rate£160
Occupancy68%
Revenue£40,102

Foulsham

Active Listings22
Daily Rate£266
Occupancy56%
Revenue£55,396

Wroxham

Active Listings24
Daily Rate£181
Occupancy68%
Revenue£45,534

Aylsham

Active Listings39
Daily Rate£124
Occupancy61%
Revenue£27,895

Coltishall

Active Listings17
Daily Rate£--
Occupancy--%
Revenue£--

Reepham

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Reedham

Active Listings20
Daily Rate£--
Occupancy--%
Revenue£--

Cawston

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Hellesdon

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Woodbastwick

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Blofield

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Spixworth

Active Listings19
Daily Rate£--
Occupancy--%
Revenue£--

Horstead With Stanninghall

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

South Walsham

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Buxton With Lammas

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Beighton

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Marsham

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Brampton

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Great Witchingham

Active Listings9
Daily Rate£--
Occupancy--%
Revenue£--

Cantley, Limpenhoe And Southwood

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Hainford

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Sprowston

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Salhouse

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Thorpe St. Andrew

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Postwick With Witton

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Weston Longville

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Great And Little Plumstead

Active Listings9
Daily Rate£--
Occupancy--%
Revenue£--

Stratton Strawless

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Salle

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Burgh And Tuttington

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Frettenham

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Swannington

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Hevingham

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Haveringland

Active Listings9
Daily Rate£--
Occupancy--%
Revenue£--

Horsford

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Rackheath

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Horsham St. Faith And Newton St. Faith

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Upton With Fishley

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Halvergate

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Acle

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

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