Airbnb Occupancy Rates in Cheshire East, Cheshire(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Airbnbs in Cheshire East, Cheshire earn an average of £29,095 per year, with a typical occupancy rate of 58% and daily rates averaging £137. There were 752 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cheshire East, England.

Cheshire East Airbnb Market Map (June 2026)

752 listings

Cheshire East Market Performance

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Average Daily Rate (ADR)£137Average daily income from a booked room in Cheshire East.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual Revenue£29,095The usual yearly earnings for an Airbnb in Cheshire East.
Active Listings752The total count of active short-term rental listings.

Period: June 2025 - May 2026

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How Often Will Your Airbnb Be Booked in Cheshire East?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Cheshire East is 58%, meaning properties are booked for about 212 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Cheshire East

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
97%75%50%12%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Cheshire East

Peak Months

August, April

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Cheshire East?

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One of the most common questions for potential Airbnb hosts in Cheshire East is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Cheshire East

Best-in-class Airbnb properties (top 10%) in Cheshire East achieve around £36,008 annually, while strong performers (top 25%) earn at least £23,944. Typical properties generate about £12,928 per year, and entry-level listings (bottom 25%) see earnings near £2,410, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Cheshire East?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cheshire East Airbnb market currently features 752 active listings with an average occupancy rate of 58%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

May 2025636 Airbnbs
↑ 18%vs
May 2026752 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 18% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Cheshire East.

Strategic Entry into Cheshire East Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Cheshire East?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Cheshire East is £137 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Cheshire East

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£193per night£126per night£95per night£44per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Cheshire East?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cheshire East market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£36,008
Strong Performers (25%)£23,944
Market Average£29,095
Entry Level (25%)£2,410
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £137 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Cheshire East offers strong profitability potential with competitive pricing advantages. The combination of 58% occupancy and £137 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Cheshire East?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cheshire East.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Cheshire East Are Most Profitable for Airbnb?

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Not all areas within Cheshire East perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings130
Daily Rate£91
Occupancy63%
Revenue£21,369

Macclesfield

Active Listings44
Daily Rate£110
Occupancy64%
Revenue£26,179

Macclesfield Forest And Wildboarclough

Active Listings11
Daily Rate£601
Occupancy43%
Revenue£95,264

Wilmslow

Active Listings30
Daily Rate£120
Occupancy68%
Revenue£29,902

Knutsford

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Nantwich

Active Listings39
Daily Rate£--
Occupancy--%
Revenue£--

Congleton

Active Listings37
Daily Rate£--
Occupancy--%
Revenue£--

Rainow

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Wincle

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Bollington

Active Listings18
Daily Rate£--
Occupancy--%
Revenue£--

Adlington

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

Peover Superior And Snelson

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Eaton

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Alderley Edge

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

Audlem

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Poynton With Worth

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Disley

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Mobberley

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

Aston By Budworth

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Wrenbury Cum Frith

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Prestbury

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Sandbach

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Newhall

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Warmingham

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

Lower Withington

Active Listings8
Daily Rate£--
Occupancy--%
Revenue£--

Middlewich

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

Burland And Acton

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Cranage

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

North Rode

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Bunbury

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Stapeley And District

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Brereton

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Sutton

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Styal

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

Ashley

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

Newbold Astbury

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Egerton

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Willaston

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

Hatherton

Active Listings5
Daily Rate£--
Occupancy--%
Revenue£--

Siddington

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

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