Airbnb Occupancy Rates in Cheshire, England(March 2026)

Source: GuestFavoritesLast updated: 2026-03-12

Airbnbs in Cheshire, England earn an average of £29,944 per year, with a typical occupancy rate of 59% and daily rates averaging £140. There were 1,867 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cheshire, England.

Cheshire Airbnb Market Map (March 2026)

1,867 listings

Cheshire Market Performance

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Average Daily Rate (ADR)£140Average daily income from a booked room in Cheshire.
Occupancy Rate59% Indicates strong demand and frequent bookings.
Median Annual Revenue£29,944The usual yearly earnings for an Airbnb in Cheshire.
Active Listings1,867The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in Cheshire?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Cheshire is 59%, meaning properties are booked for about 214 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Cheshire

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
95%76%51%14%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Cheshire

Peak Months

November, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, June

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Cheshire?

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One of the most common questions for potential Airbnb hosts in Cheshire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Cheshire

Best-in-class Airbnb properties (top 10%) in Cheshire achieve around £39,284 annually, while strong performers (top 25%) earn at least £25,917. Typical properties generate about £14,116 per year, and entry-level listings (bottom 25%) see earnings near £3,110, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Cheshire?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cheshire Airbnb market currently features 1,867 active listings with an average occupancy rate of 59%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

March 20251,669 Airbnbs
↑ 12%vs
February 20261,867 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 12% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Cheshire.

Strategic Entry into Cheshire Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Cheshire?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Cheshire is £140 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Cheshire

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£206per night£139per night£100per night£51per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Cheshire?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cheshire market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£39,284
Strong Performers (25%)£25,917
Market Average£29,944
Entry Level (25%)£3,110
Profitability Factors
High Occupancy: 59% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £140 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Cheshire offers strong profitability potential with competitive pricing advantages. The combination of 59% occupancy and £140 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Cheshire?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cheshire.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Cheshire Are Most Profitable for Airbnb?

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Not all areas within Cheshire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings236
Daily Rate£146
Occupancy61%
Revenue£32,842
Active Listings122
Daily Rate£152
Occupancy66%
Revenue£36,908
Active Listings105
Daily Rate£91
Occupancy69%
Revenue£23,085

Upton By Chester

Active Listings65
Daily Rate£128
Occupancy65%
Revenue£30,504

Bache

Active Listings44
Daily Rate£--
Occupancy--%
Revenue£--

Knutsford

Active Listings28
Daily Rate£--
Occupancy--%
Revenue£--

Macclesfield

Active Listings39
Daily Rate£--
Occupancy--%
Revenue£--

Poulton With Fearnhead

Active Listings30
Daily Rate£--
Occupancy--%
Revenue£--

Nantwich

Active Listings35
Daily Rate£--
Occupancy--%
Revenue£--

Great Sankey

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Congleton

Active Listings33
Daily Rate£--
Occupancy--%
Revenue£--

Stockton Heath

Active Listings32
Daily Rate£--
Occupancy--%
Revenue£--

Wilmslow

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Halebank

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Dodleston

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Mickle Trafford And District

Active Listings16
Daily Rate£--
Occupancy--%
Revenue£--

Walton

Active Listings29
Daily Rate£--
Occupancy--%
Revenue£--

Tattenhall And District

Active Listings19
Daily Rate£--
Occupancy--%
Revenue£--

Wincle

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Whitegate And Marton

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Saughall And Shotwick Park

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Frodsham

Active Listings25
Daily Rate£--
Occupancy--%
Revenue£--

Ledsham

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Mollington

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Burtonwood And Westbrook

Active Listings22
Daily Rate£--
Occupancy--%
Revenue£--

Huntington

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Little Stanney

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Tarporley

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Eaton

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Bollington

Active Listings18
Daily Rate£--
Occupancy--%
Revenue£--

Sandymoor

Active Listings20
Daily Rate£--
Occupancy--%
Revenue£--

Neston

Active Listings15
Daily Rate£--
Occupancy--%
Revenue£--

Little Budworth

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Lymm

Active Listings14
Daily Rate£--
Occupancy--%
Revenue£--

Audlem

Active Listings12
Daily Rate£--
Occupancy--%
Revenue£--

Woolston

Active Listings17
Daily Rate£--
Occupancy--%
Revenue£--

Sandbach

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Delamere And Oakmere

Active Listings17
Daily Rate£--
Occupancy--%
Revenue£--

Poynton With Worth

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

Dutton

Active Listings11
Daily Rate£--
Occupancy--%
Revenue£--

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