Airbnb Occupancy Rates in
Colonia, Uruguay
(February 2026)
Airbnbs in Colonia, Uruguay earn an average of $12,955 per year, with a typical occupancy rate of 38% and daily rates averaging $99. There were 893 listings published on Airbnb in February 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Colonia, Uruguay.
Colonia Airbnb Market Map (February 2026)
Colonia Market Performance
Period: February 2025 - January 2026
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How Often Will Your Airbnb Be Booked in Colonia?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Colonia is 38%, meaning properties are booked for about 137 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Colonia
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Low-performing
(Bottom 25%)
|
|---|---|---|---|
| 64% | 43% | 21% | 4% |
|
*High desirability & optimized availability
|
*Good market fit & guest satisfaction
|
*Standard market performance
|
*Higher vacancy, optimization needed
|
Seasonal Occupancy Patterns in Colonia
December, February
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
July, August
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
May, June
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Colonia?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Colonia is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Colonia
Best-in-class Airbnb properties (top 10%) in Colonia achieve around $18,683 annually, while strong performers (top 25%) earn at least $10,986. Typical properties generate about $4,634 per year, and entry-level listings (bottom 25%) see earnings near $876, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Colonia?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Colonia and what makes them successful.
How Competitive is the Airbnb Market in Colonia?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Colonia Airbnb market currently features 893 active listings with an average occupancy rate of 38%. This represents a moderately competitive market environment where market development offers potential for early adopters.
Airbnb Listings: Change Over Time
Strategic Entry into Colonia Airbnb Market
Competitive Positioning
- Offer budget-friendly options to capture price-sensitive guests
- Balance quality and competitive pricing
- Focus on value-for-money positioning
Market Opportunities
- High vacancy rates indicate room for new quality listings
- Rapid market growth creates new opportunities
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in Colonia?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Colonia is $99 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Colonia
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Budget
(Bottom 25%)
|
|---|---|---|---|
| $151 per night | $95 per night | $57 per night | $18 per night |
|
*Top locations, big properties, premium amenities
|
*Good property management, highly rated
|
*Standard market performance
|
*Basic properties, less desirable locations
|
Is It Profitable to Start an Airbnb in Colonia?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Colonia market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Colonia?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Colonia.
Current Regulatory Status
No properties have proper licensing in this market, indicating minimal regulatory enforcement.
Key Regulatory Requirements
Minimal registration requirements may apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Very low compliance barriers make it easy to start your Airbnb business.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Colonia Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Colonia perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
El Ensueño
El Faro
Carmelo
Santa Ana
Blanca Arena
Carmelo Golf
Britópolis
Los Pinos
Boca Del Rosario
Nueva Palmira
Laguna De Los Patos
Nueva Helvecia
Zagarzazú
Playa Parant
Juan Lacaze
Artilleros
Riachuelo
Santa Regina
El Quinton
Arrivillaga
Conchillas
Playa Fomento
Playa Azul
Brisas Del Plata
Colonia Valdense
Puerto Inglés
Rosario
El Cerro
La Paz
Chico Torino
Juan Carlos Caseros
Colonia Cosmopolita
Paraje Minuano
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