Airbnb Occupancy Rates in Cumbria, England (February 2026)

Source: GuestFavorites Last updated: 2026-02-02

Airbnbs in Cumbria, England earn an average of £35,568 per year, with a typical occupancy rate of 56% and daily rates averaging £172. There were 8,775 listings published on Airbnb in February 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cumbria, England.

Cumbria Airbnb Market Map (February 2026)

8,775 listings

Cumbria Market Performance

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Average Daily Rate (ADR) £172 Average daily income from a booked room in Cumbria.
Occupancy Rate 56% Indicates strong demand and frequent bookings.
Median Annual Revenue £35,568 The usual yearly earnings for an Airbnb in Cumbria.
Active Listings 8,775 The total count of active short-term rental listings.

Period: February 2025 - January 2026

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How Often Will Your Airbnb Be Booked in Cumbria?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Cumbria is 56%, meaning properties are booked for about 206 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Cumbria

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
93% 74% 46% 5%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Cumbria

Peak Months

October, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

March, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Cumbria?

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One of the most common questions for potential Airbnb hosts in Cumbria is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Cumbria

Best-in-class Airbnb properties (top 10%) in Cumbria achieve around £49,150 annually, while strong performers (top 25%) earn at least £28,829. Typical properties generate about £14,252 per year, and entry-level listings (bottom 25%) see earnings near £1,896, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Cumbria?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cumbria Airbnb market currently features 8,775 active listings with an average occupancy rate of 56%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

February 2025 7,703 Airbnbs
↑ 14% vs
January 2026 8,775 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 14% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Cumbria.

Strategic Entry into Cumbria Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Cumbria?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Cumbria is £172 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Cumbria

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
£266 per night £163 per night £105 per night £29 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Cumbria?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cumbria market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) £49,150
Strong Performers (25%) £28,829
Market Average £35,568
Entry Level (25%) £1,896
Profitability Factors
High Occupancy: 56% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £172 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Cumbria offers strong profitability potential with premium pricing opportunities. The combination of 56% occupancy and £172 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Cumbria?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cumbria.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Cumbria Are Most Profitable for Airbnb?

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Not all areas within Cumbria perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 776
Daily Rate £218
Occupancy 57%
Revenue £45,706
Active Listings 907
Daily Rate £193
Occupancy 54%
Revenue £38,575
Active Listings 618
Daily Rate £207
Occupancy 66%
Revenue £50,230
Active Listings 177
Daily Rate £190
Occupancy 67%
Revenue £47,216
Active Listings 174
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Patterdale

Active Listings 93
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Underskiddaw

Active Listings 59
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Matterdale

Active Listings 86
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Eskdale

Active Listings 74
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Ormside

Active Listings 86
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Threlkeld

Active Listings 73
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Borrowdale

Active Listings 64
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Haverthwaite

Active Listings 83
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Grange Over Sands

Active Listings 74
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Claife

Active Listings 60
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Colton

Active Listings 66
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Alston Moor

Active Listings 84
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Skelwith

Active Listings 52
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Bassenthwaite

Active Listings 65
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St. John's Castlerigg And Wythburn

Active Listings 57
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Penrith

Active Listings 98
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Millom

Active Listings 94
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Stanwix Rural

Active Listings 79
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Barrow

Active Listings 92
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Hutton

Active Listings 78
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Satterthwaite

Active Listings 52
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Dent

Active Listings 50
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Arthuret

Active Listings 47
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Wetheral

Active Listings 66
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Kirkby Lonsdale

Active Listings 54
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Whitehaven

Active Listings 70
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St. Cuthbert Without

Active Listings 50
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Dalston

Active Listings 48
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Brampton

Active Listings 44
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