Airbnb Occupancy Rates in Deauville, Normandie(March 2026)

Source: GuestFavoritesLast updated: 2026-03-03

Airbnbs in Deauville, Normandie earn an average of €23,184 per year, with a typical occupancy rate of 41% and daily rates averaging €157. There were 848 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Deauville, France.

Deauville Airbnb Market Map (March 2026)

848 listings

Deauville Market Performance

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Average Daily Rate (ADR)€157Average daily income from a booked room in Deauville.
Occupancy Rate41% Shows moderate demand and chances for more bookings.
Median Annual Revenue€23,184The usual yearly earnings for an Airbnb in Deauville.
Active Listings848The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in Deauville?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Deauville is 41%, meaning properties are booked for about 151 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Deauville

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
70%49%28%11%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Deauville

Peak Months

October, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

November, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Deauville?

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One of the most common questions for potential Airbnb hosts in Deauville is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Deauville

Best-in-class Airbnb properties (top 10%) in Deauville achieve around €34,278 annually, while strong performers (top 25%) earn at least €20,088. Typical properties generate about €10,368 per year, and entry-level listings (bottom 25%) see earnings near €3,163, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Deauville?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Deauville Airbnb market currently features 848 active listings with an average occupancy rate of 41%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

March 2025850 Airbnbs
– 0%vs
February 2026848 Airbnbs
Market dynamics show a stable condition, with listing count remaining stable by 0% over the past year. This stability provides predictable market conditions for Airbnb investment in Deauville.

Strategic Entry into Deauville Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Deauville?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Deauville is €157 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Deauville

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€266per night€159per night€98per night€42per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Deauville?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Deauville market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€34,278
Strong Performers (25%)€20,088
Market Average€23,184
Entry Level (25%)€3,163
Profitability Factors
High Occupancy: 41% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €157 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Deauville offers strong profitability potential with premium pricing opportunities. The combination of 41% occupancy and €157 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Deauville?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Deauville.

Current Regulatory Status

81% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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