Airbnb Occupancy Rates in Guarulhos, São Paulo(August 2026)

Source: GuestFavoritesLast updated: 2026-08-05

Airbnbs in Guarulhos, São Paulo earn an average of R$43,873 per year, with a typical occupancy rate of 58% and daily rates averaging R$208. There were 1,099 listings published on Airbnb in August 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Guarulhos, Brazil.

Guarulhos Airbnb Market Map (August 2026)

1,099 listings

Guarulhos Market Performance

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Average Daily Rate (ADR)R$208Average daily income from a booked room in Guarulhos.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual RevenueR$43,873The usual yearly earnings for an Airbnb in Guarulhos.
Active Listings1,099The total count of active short-term rental listings.

Period: January 2026 - July 2026

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Airbnb market analytics dashboard for Guarulhos, São Paulo

How Often Will Your Airbnb Be Booked in Guarulhos?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Guarulhos is 58%, meaning properties are booked for about 211 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Guarulhos

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
89%74%49%5%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Guarulhos

Peak Months

March, April

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, October

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Guarulhos?

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One of the most common questions for potential Airbnb hosts in Guarulhos is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Guarulhos

Best-in-class Airbnb properties (top 10%) in Guarulhos achieve around R$65,213 annually, while strong performers (top 25%) earn at least R$47,563. Typical properties generate about R$26,554 per year, and entry-level listings (bottom 25%) see earnings near R$2,748, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Guarulhos?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Guarulhos is R$208 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Guarulhos

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
R$273per nightR$223per nightR$175per nightR$77per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Guarulhos?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Guarulhos market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)R$65,213
Strong Performers (25%)R$47,563
Market AverageR$43,873
Entry Level (25%)R$2,748
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: R$208 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Guarulhos offers strong profitability potential with premium pricing opportunities. The combination of 58% occupancy and R$208 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Guarulhos?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Guarulhos.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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