Airbnb Occupancy Rates in Jacksonville, Florida(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Airbnbs in Jacksonville, Florida earn an average of $55,533 per year, with a typical occupancy rate of 58% and daily rates averaging $262. There were 9,010 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Jacksonville, United States.

Jacksonville Airbnb Market Map (June 2026)

9,010 listings

Jacksonville Market Performance

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Average Daily Rate (ADR)$262Average daily income from a booked room in Jacksonville.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual Revenue$55,533The usual yearly earnings for an Airbnb in Jacksonville.
Active Listings9,010The total count of active short-term rental listings.

Period: January 2026 - May 2026

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How Often Will Your Airbnb Be Booked in Jacksonville?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Jacksonville is 58%, meaning properties are booked for about 212 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Jacksonville

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
95%83%63%37%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Jacksonville

Peak Months

February, April

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

September, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Jacksonville?

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One of the most common questions for potential Airbnb hosts in Jacksonville is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Jacksonville

Best-in-class Airbnb properties (top 10%) in Jacksonville achieve around $98,789 annually, while strong performers (top 25%) earn at least $61,454. Typical properties generate about $35,978 per year, and entry-level listings (bottom 25%) see earnings near $16,990, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Jacksonville?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Jacksonville Airbnb market currently features 9,010 active listings with an average occupancy rate of 58%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Strategic Entry into Jacksonville Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Jacksonville?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Jacksonville is $262 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Jacksonville

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$449per night$293per night$189per night$120per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Jacksonville?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Jacksonville market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$98,789
Strong Performers (25%)$61,454
Market Average$55,533
Entry Level (25%)$16,990
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $262 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Jacksonville offers strong profitability potential with premium pricing opportunities. The combination of 58% occupancy and $262 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Jacksonville?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Jacksonville.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Jacksonville Are Most Profitable for Airbnb?

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Not all areas within Jacksonville perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings3,085
Daily Rate$206
Occupancy59%
Revenue$44,558
Active Listings861
Daily Rate$364
Occupancy60%
Revenue$80,639
Active Listings1,401
Daily Rate$242
Occupancy55%
Revenue$49,409
Active Listings963
Daily Rate$268
Occupancy58%
Revenue$57,060
Active Listings848
Daily Rate$--
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Active Listings427
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Active Listings523
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Nocatee

Active Listings66
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Sawgrass

Active Listings80
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Active Listings148
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Palm Valley

Active Listings66
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St. Augustine South

Active Listings75
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Yulee

Active Listings51
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St. Augustine Shores

Active Listings45
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Fruit Cove

Active Listings28
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Lakeside

Active Listings38
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Green Cove Springs

Active Listings31
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Fleming Island

Active Listings23
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Bellair Meadowbrook Terrace

Active Listings25
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Keystone Heights

Active Listings30
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Oakleaf Plantation

Active Listings19
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Middleburg

Active Listings25
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Orange Park

Active Listings15
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Asbury Lake

Active Listings11
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Callahan

Active Listings4
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Hastings

Active Listings7
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Nassau Village Ratliff

Active Listings1
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Baldwin

Active Listings1
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Flagler Estates

Active Listings1
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