Airbnb Occupancy Rates in Jakarta Pusat, Daerah Khusus Ibukota Jakarta(October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

Airbnbs in Jakarta Pusat, Daerah Khusus Ibukota Jakarta earn an average of Rp152,344,598 per year, with a typical occupancy rate of 55% and daily rates averaging Rp755,241. There were 875 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Jakarta Pusat, Indonesia.

Jakarta Pusat Airbnb Market Map (October 2026)

875 listings

Jakarta Pusat Market Performance

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Average Daily Rate (ADR)Rp755,241Average daily income from a booked room in Jakarta Pusat.
Occupancy Rate55% Indicates strong demand and frequent bookings.
Median Annual RevenueRp152,344,598The usual yearly earnings for an Airbnb in Jakarta Pusat.
Active Listings875The total count of active short-term rental listings.

Indonesia average: 50% occupancy, Rp2,810,393 per night.

Airbnb occupancy rates by city in Indonesia

Period: April 2026 - September 2026

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Airbnb market analytics dashboard for Jakarta Pusat, Daerah Khusus Ibukota Jakarta

How Often Will Your Airbnb Be Booked in Jakarta Pusat?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Jakarta Pusat is 55%, meaning properties are booked for about 202 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Jakarta Pusat

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
91%73%28%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Jakarta Pusat

Peak Months

October, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Jakarta Pusat?

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One of the most common questions for potential Airbnb hosts in Jakarta Pusat is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Jakarta Pusat

Best-in-class Airbnb properties (top 10%) in Jakarta Pusat achieve around Rp229,409,135 annually, while strong performers (top 25%) earn at least Rp145,398,469. Typical properties generate about Rp45,711,877 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Jakarta Pusat?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Jakarta Pusat is Rp755,241 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Jakarta Pusat

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
Rp1,113,213per nightRp763,261per nightRp454,243per nightRp0per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Jakarta Pusat?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Jakarta Pusat market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)Rp229,409,135
Strong Performers (25%)Rp145,398,469
Market AverageRp152,344,598
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: Rp755,241 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Jakarta Pusat offers strong profitability potential with premium pricing opportunities. The combination of 55% occupancy and Rp755,241 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Jakarta Pusat?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Jakarta Pusat.

Registration Numbers on Airbnb

23% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Some Registered Listings

Key Regulatory Requirements

Standard registration and tax obligations apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Moderate compliance requirements balance ease of entry with market protection.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Jakarta Pusat Are Most Profitable for Airbnb?

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Not all areas within Jakarta Pusat perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings381
Daily RateRp814,998
Occupancy57%
RevenueRp171,451,508
Active Listings206
Daily RateRp761,319
Occupancy62%
RevenueRp173,108,515
Active Listings141
Daily RateRp663,984
Occupancy34%
RevenueRp83,429,248
Active Listings55
Daily RateRp512,704
Occupancy56%
RevenueRp106,626,242
Active Listings48
Daily RateRp--
Occupancy--%
RevenueRp--
Active Listings35
Daily RateRp--
Occupancy--%
RevenueRp--

Gambir

Active Listings6
Daily RateRp--
Occupancy--%
RevenueRp--

Johar Baru

Active Listings3
Daily RateRp--
Occupancy--%
RevenueRp--

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