Airbnb Occupancy Rates in Senen, Jakarta Pusat(October 2026)

Source: GuestFavoritesLast updated: 2026-10-28

Airbnbs in Senen, Jakarta Pusat earn an average of Rp106,229,902 per year, with a typical occupancy rate of 57% and daily rates averaging Rp508,723. There were 58 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Senen, Indonesia.

Senen Airbnb Market Map (October 2026)

58 listings

Senen Market Performance

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Average Daily Rate (ADR)Rp508,723Average daily income from a booked room in Senen.
Occupancy Rate57% Indicates strong demand and frequent bookings.
Median Annual RevenueRp106,229,902The usual yearly earnings for an Airbnb in Senen.
Active Listings58The total count of active short-term rental listings.

Indonesia average: 50% occupancy, Rp2,810,393 per night.

Airbnb occupancy rates by city in Indonesia

Period: April 2026 - September 2026

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Airbnb market analytics dashboard for Senen, Jakarta Pusat

How Often Will Your Airbnb Be Booked in Senen?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Senen is 57%, meaning properties are booked for about 209 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Senen

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
93%68%4%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Senen

Peak Months

May, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

March, April

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Senen?

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One of the most common questions for potential Airbnb hosts in Senen is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Senen

Best-in-class Airbnb properties (top 10%) in Senen achieve around Rp160,791,325 annually, while strong performers (top 25%) earn at least Rp89,952,195. Typical properties generate about Rp6,497,307 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Senen?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Senen is Rp508,723 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Senen

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
Rp718,678per nightRp520,199per nightRp159,406per nightRp0per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Senen?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Senen market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)Rp160,791,325
Strong Performers (25%)Rp89,952,195
Market AverageRp106,229,902
Profitability Factors
High Occupancy: 57% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: Rp508,723 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Senen offers strong profitability potential with premium pricing opportunities. The combination of 57% occupancy and Rp508,723 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Senen?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Senen.

Registration Numbers on Airbnb

10% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Very Few Registered Listings

Key Regulatory Requirements

Basic registration and safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Lower compliance barriers make it easier to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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