Brazil
Maranhão

Airbnb Occupancy Rates in Maranhão, Brazil(July 2026)

Source: GuestFavoritesLast updated: 2026-07-09

Airbnbs in Maranhão, Brazil earn an average of R$58,965 per year, with a typical occupancy rate of 45% and daily rates averaging R$358. There were 2,625 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Maranhão, Brazil.

Maranhão Airbnb Market Map (July 2026)

2,625 listings

Maranhão Market Performance

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Average Daily Rate (ADR)R$358Average daily income from a booked room in Maranhão.
Occupancy Rate45% Shows moderate demand and chances for more bookings.
Median Annual RevenueR$58,965The usual yearly earnings for an Airbnb in Maranhão.
Active Listings2,625The total count of active short-term rental listings.

Period: January 2026 - June 2026

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Airbnb market analytics dashboard for Maranhão, Brazil

How Often Will Your Airbnb Be Booked in Maranhão?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Maranhão is 45%, meaning properties are booked for about 165 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Maranhão

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
75%46%12%0%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Maranhão

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

November, January

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, October

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Maranhão?

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One of the most common questions for potential Airbnb hosts in Maranhão is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Maranhão

Best-in-class Airbnb properties (top 10%) in Maranhão achieve around R$75,460 annually, while strong performers (top 25%) earn at least R$41,188. Typical properties generate about R$10,242 per year, and entry-level listings (bottom 25%) see earnings near R$0, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

How Competitive is the Airbnb Market in Maranhão?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Maranhão Airbnb market currently features 2,625 active listings with an average occupancy rate of 45%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Strategic Entry into Maranhão Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Maranhão?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Maranhão is R$358 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Maranhão

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
R$602per nightR$293per nightR$111per nightR$0per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Maranhão?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Maranhão market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)R$75,460
Strong Performers (25%)R$41,188
Market AverageR$58,965
Entry Level (25%)R$0
Profitability Factors
High Occupancy: 45% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: R$358 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Maranhão offers strong profitability potential with premium pricing opportunities. The combination of 45% occupancy and R$358 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Maranhão?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Maranhão.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Maranhão Are Most Profitable for Airbnb?

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Not all areas within Maranhão perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings835
Daily RateR$650
Occupancy33%
RevenueR$79,024
Active Listings984
Daily RateR$245
Occupancy54%
RevenueR$48,481
Active Listings165
Daily RateR$744
Occupancy41%
RevenueR$112,966
Active Listings222
Daily RateR$284
Occupancy40%
RevenueR$42,329

Tutóia

Active Listings92
Daily RateR$--
Occupancy--%
RevenueR$--

Imperatriz

Active Listings88
Daily RateR$--
Occupancy--%
RevenueR$--

Paço Do Lumiar

Active Listings56
Daily RateR$--
Occupancy--%
RevenueR$--

Raposa

Active Listings18
Daily RateR$--
Occupancy--%
RevenueR$--

Balsas

Active Listings27
Daily RateR$--
Occupancy--%
RevenueR$--

Carolina

Active Listings41
Daily RateR$--
Occupancy--%
RevenueR$--

Barra Do Corda

Active Listings10
Daily RateR$--
Occupancy--%
RevenueR$--

Morros

Active Listings18
Daily RateR$--
Occupancy--%
RevenueR$--

Caxias

Active Listings5
Daily RateR$--
Occupancy--%
RevenueR$--

Dom Pedro

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Paulino Neves

Active Listings6
Daily RateR$--
Occupancy--%
RevenueR$--

Santa Inês

Active Listings4
Daily RateR$--
Occupancy--%
RevenueR$--

Riachão

Active Listings5
Daily RateR$--
Occupancy--%
RevenueR$--

Timon

Active Listings6
Daily RateR$--
Occupancy--%
RevenueR$--

Alcântara

Active Listings4
Daily RateR$--
Occupancy--%
RevenueR$--

Bacabal

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Guimarães

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Colinas

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Pinheiro

Active Listings3
Daily RateR$--
Occupancy--%
RevenueR$--

Barão De Grajaú

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Codó

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Primeira Cruz

Active Listings3
Daily RateR$--
Occupancy--%
RevenueR$--

Santa Luzia

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Pindaré Mirim

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Araioses

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Axixá

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Estreito

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Santa Rita

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Urbano Santos

Active Listings2
Daily RateR$--
Occupancy--%
RevenueR$--

Rosário

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Icatu

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Itaipava Do Grajaú

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Governador Edison Lobão

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Coelho Neto

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Cândido Mendes

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

Coroatá

Active Listings1
Daily RateR$--
Occupancy--%
RevenueR$--

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